Google Shutting Down Hosted AdSense For Domains Program
Google is emailing participants in its hosted AdSense for Domains (AFD) today to inform them that the sometimes-controversial program is headed for closure in mid-April. The change will only affect domains that Google hosted. “After evaluating the benefits of our partner network, we’ve decided to retire the Hosted domains product within AdSense,” Google wrote in [...]
February 22, 2012 at 11:19 am ET by Pamela Parker | Comment (1) | Read Story
Report: New Facebook Premium Ads Arriving Next Week
“Anything you can do on your Page, you can do in ads.” That seems to be the primary slogan/message for a set of new Premium Ads that Facebook will reportedly announce next week — likely at its fMC Marketing Conference on February 29th. On GigaOm this afternoon, Peter Corbett of iStrategyLabs posted a PDF and [...]
February 21, 2012 at 7:48 pm ET by Matt McGee | Comment | Read Story
Pinwheel: Flickr Co-Founder’s New Startup Is Part Flickr, Foursquare & Path
Flickr co-founder Caterina Fake’s new startup Pinwheel is very interesting — but it’s not an original idea. In fact it’s an idea that has been unsuccessfully tried by at least two startups in the past (Socialight and Flook). The central concept is that you can leave public or private geotagged notes that are associated with [...]
February 21, 2012 at 10:11 am ET by Greg Sterling | Comments (2) | Read Story
MARKETING NEWS BRIEFS
- Marketing Day: February 22, 2012
- Overhauled Look & Enhanced Features Coming To Flickr Next Week
- Marketing Day: February 21, 2012
- Marketing Day: February 20, 2012
- Microsoft: Google Is Bypassing Internet Explorer Privacy Settings, Too
See More News Briefs
FEATURES & ANALYSIS
- Move Over Search Box, Google’s Home Page Gets A Share Box
- No, FairSearch’s Anti-Google Ad In Politico Wasn’t Pulled As “Inaccurate” (Even Though It Was Inaccurate)
- Google Didn’t “Track” iPhones, But It Did Bypass Safari’s Privacy Settings
- Is Yahoo About To Make Another Big Mistake — With Its Display Ad Business?
- Google Analytics For The Enterprise: Perception & Reality
See More Features & Analysis
Twitter’s Shark Leap: A Nauseating Display Of Self Importance.
Search Marketing Column - Kevin Ryan
I’ve heard no greater example of self indulgence than Twitter CEO Dick Costolo’s nausea-inducing claim that 2012 was going to be the year of the Twitter election. (He spoke at the recent All Things Digital event in Southern California.) Amid the Google/Twitter separation mishigas (read: Twitter’s finger pointing) the notion of Twitter as a communication vehicle should [...]
Making Millions From Losing Tests (Part 1)
Analytics & Marketing Column - John Quarto-vonTivadar
I’m often amazed at how naive companies can be about their online testing efforts. The bigger the company, it seems, the more disconnect there can be between the talented optimization team and the senior management. And that, as you might guess, often ends up undermining the revenue and efficiency improvements that come from continuous testing. [...]
Budgeting For “Free” Social Media And The Need To Rebalance
Social Media Marketing Column - Rebecca Lieb
Fire your marketing department! Social media is free! Have you heard the news? It’s been trumpeted recently in no end of misleading, link-baity headlines such as these: P&G To Lay Off 1,600 After Discovering It’s Free To Advertise On Facebook P&G slashes marketers in lieu of free social media P&G CEO Discovers Social Media Marketing [...]
The Return Of The Publishing Genius
Display Advertising Column - James Green
There’s nothing like a white-hot economy, or a white-hot sector, to create marketing geniuses. Notice that there are a lot of well-known social media geniuses these days. The financial service sector seems to have a shortage of them. Which is not to say there are none. It’s my belief that the very smart executives shine [...]
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- Google Shutting Down Hosted AdSense For Domains Program
- Report: New Facebook Premium Ads Arriving Next Week
- Pinwheel: Flickr Co-Founder's New Startup Is Part Flickr, Foursquare & Path
- Google: "Impractical" To Comply With IE's P3P Privacy Controls; Microsoft, Facebook & Others Also Fail
- Pinterest Takes A Small Step Toward Fighting Copyright With Opt-Out Meta Tag
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- Move Over Search Box, Google's Home Page Gets A Share Box
- No, FairSearch's Anti-Google Ad In Politico Wasn't Pulled As "Inaccurate" (Even Though It Was Inaccurate)
- Google Didn't "Track" iPhones, But It Did Bypass Safari's Privacy Settings
- Is Yahoo About To Make Another Big Mistake -- With Its Display Ad Business?
- Google Analytics For The Enterprise: Perception & Reality
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- Twitter’s Shark Leap: A Nauseating Display Of Self Importance.
- Making Millions From Losing Tests (Part 1)
- Budgeting For "Free" Social Media And The Need To Rebalance
- The Return Of The Publishing Genius
- Marketing Biz: Yahoo CEO Trashes Product Team, Can AOL Patch Patch?, New Searchmetrics Backlink Analysis Tool
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