Newspapers try to block Brave browser’s ad-substitution business model
As ad blockers try to monetize with their own ads, are they committing trademark or copyright infringement? Newspapers argue they are....
As ad blockers try to monetize with their own ads, are they committing trademark or copyright infringement? Newspapers argue they are....
Many business owners see SEO and content marketing as separate, but columnist Trond Lyngbø argues that solid keyword research can and should be...
Here's our recap of what happened in online marketing today, as reported on Marketing Land and other places across the...
Separate from this week's live video news, Facebook's iOS app is now giving users several filters to get more precise search...
Even today, many business owners still believe that SEO is easy: just create some high-quality, optimized content, then sit back and wait for...
The content discovery platform can expand beyond its thousands of publisher sites to the millions serviced by the commenting...
Facebook is letting publishers and other verified pages distribute branded content for free, but it's unclear whether its labeling system is...
Email is digital marketing's tried and true workhorse. But that doesn't mean you can keep doing what you've always done. Contributor Cynthia...
Providing your customers with what they want, when they want it, sometimes means going offline. But contributor Allan Haims says it's not just...
If you're publishing online, you may fear the crazed feed frenzy of social media. Columnist Jordan Kretchmer urges you to benefit from the...
London-based company offers an editor for a predefined, keyword-responsive chat conversation that can be deployed across supported...
Here’s our daily recap of what happened in marketing technology, as reported on Marketing Land and other places across the web. From...
Here's our recap of what happened in online marketing today, as reported on Marketing Land and other places across the...
Employing Affectiva’s facial recognition tech, the makers of the ooVoo multi-person video/messaging platform want to turn mobile devices into...
A Yahoo sale is likely. The questions are: to whom and for how much?...
Facebook Messenger is adding scannable codes, specialized links and welcome notes to help brands connect with its 900 million monthly...
IHOP, Bloomingdale's, National Geographic & Taco Bell share how they are taking advantage of the Gen Y and Millennial-centric platform....
In part 6 of her multi-part series on brand bidding for paid search, columnist Lori Weiman breaks down the legal issues surrounding trademark...
If you think website personalization is out of reach because you don't employ a team of developers, contributor Tamar Weinberg suggests three...
To ensure that you're providing content that aligns with business objectives, columnist Derek Edmond recommends basing your keyword strategy on...
Facebook is letting publishers and other verified pages distribute branded content for free, but it's unclear whether its labeling system is...
Separate from this week's live video news, Facebook's iOS app is now giving users several filters to get more precise search...
Facebook Messenger is adding scannable codes, specialized links and welcome notes to help brands connect with its 900 million monthly...
Are you in the throes of planning a social media campaign? Columnist Sonny Ganguly details four key components that will expand your social...
Now that GSPs are available to all advertisers, columnist Susan Waldes shares what she's learned from participating in the lengthy beta....
Millennials in the US spend nearly 30 hours a month on social apps, 26 of those on Facebook, according to a comScore report. Social media apps...
As more shoppers turn to their smartphones to do product research, retailers need an all-inclusive mobile marketing strategy to reach consumers...
A new report from comScore uses a vertiable mountain of data to expose and explain the multi-platform state of internet user behavior. However,...
Business owners: Yelp doesn't have to be a source of anxiety! Columnist Brian Patterson explains how you can make the review site work for...
Get to Know: DocuSign CMO Brad...
If you think website personalization is out of reach because you don't employ a team of developers, contributor Tamar Weinberg suggests three...
QR (Quick Response) codes are an awesome mobile marketing tool, and are now popping up literally everywhere. Some of the methods of using QR...
Think data analysis and creativity are mutually exclusive? Contributor Brian Massey explains how the two can and should work together....
Who says you need to spend millions on marketing? Columnist Steve Olenski tells you how to market your business yourself without spending a ton...
A Yahoo sale is likely. The questions are: to whom and for how much?...
Have you been sharing links on Facebook by embedding them in the caption of a photo, rather than letting Facebook turn the link into a...
AR may ultimately present a larger opportunity than VR, but the right hardware and user experience don't yet...
There are many uses of location in mobile advertising. Increasingly, however, location is being used in the background to identify and...