4 New Year’s Resolutions For The Affiliate Marketer

I’ve always loved New Years, but I’ve never been a big fan of New Year’s Resolutions. Kind of a strange combination, don’t you think? What can I say; I’m a bit weird. To me, there are 365 days each and every year to make resolutions to change and be better.

However, it’s come to my attention that my readers and members of my training center have a collective need to “start fresh” from a certain day forward. What better day to start fresh than New Year’s Day?

To help them start the year off on a good foot (and remind myself of how to be more effective this year), I have put together four New Year’s Resolutions for the affiliate marketer. These resolutions apply mainly to those just starting out, but also serve as good reminders for those of us that have been in the business for quite some time.

In customary New Year’s Eve tradition, I will count down starting with number 4.



4. I Will Do At Least One Productive Thing To Improve My Affiliate Marketing Business Every Single Day.

Being your own boss sure has some wonderful perks, but it also can be way too easy to take a day (or 5) off whenever the mood strikes. It is very important to do at least one thing to help grow your business every day. Even if it only takes 5 minutes.

Checking and responding to email doesn’t count — that is business maintenance. Naturally, chatting on Facebook or checking out “pins” on Pinterest don’t count either.

Do at least one thing to improve your affiliate marketing efforts each day.

 3. I Will Only Buy Things That Increase My Knowledge Or Save Me Time.

This is a big trap for those new to affiliate marketing — buying up the “thing of the day” that promises great riches and takes you way off course from your current online efforts. Heck, I’m sure it plagues us veterans in affiliate marketing, as well. Good copy is good copy, and it is created to get you to click that Buy Now button.

Be sure what you buy is either a tool that saves time or training that increases your knowledge (which, in turn, will increase your results online).

2. I Will Keep My Nose Down And Take Constructive Action To Enhance My Current Campaigns And My Exposure Online So I Have More Free Time For My Family Or Personal Enjoyment.

While this is somewhat related to #3, this is more about what I call the “Shiny Thing Syndrome”. I can’t count how many times I’ve been working, only to take a break and pop in a forum or a random blog only to come away with some new “idea” that takes me totally off track and far away from what I was working on.

These “Shiny Things” are not always something for sale — it’s just information being shared… information that can cause me to go off on a tangent before I even know what happened.

These things are time-suckers. Hours will go by, and you’ll end up so far away from your original plans and goals with nothing accomplished.

Stick to your plan so you can work less this year with better results.

1. I Will Not Even Glance At Newly Discovered “Loopholes” Or “Schemes.”

Many times, these things have to do with Google. Ok, let’s be honest — most of the time these things have to do with Google.

Chasing “loopholes” or Google rankings is a tough and non-constructive way to work online. It’s like spending each day balancing on quicksand. I am very guilty of this because, quite simply, Google fascinates me. That very fascination with Google is what led to our “break-up.”

Yes, I broke up with Google. (Here is my blog post about our breakup and then my follow-up clarification post here. Both links open in a new window – and to be clear, that is my blog those posts are on, and they represent my own opinions and thoughts.)

I was one of those people that could easily spend 24 hours a day trying to analyze what Google had already done. Key phrase there is “what they had already done.” What was done was over, and every day Google will do something new. It was like chasing my tail.

It was silly for me to constantly be running behind Google when I could’ve spent more time leading my own business with better results and more time off.

Affiliate marketing is not about algorithms or black and white animals — it’s about people. Stick to that, and the rest will take care of itself.

Do something every day to increase your exposure to your market — i.e., the people, not the search engines. 2013 is the year we stop chasing our tails (and chasing Google), taking constructive, forward-moving action on our affiliate marketing campaigns.

How About You — Do You Have Any Affiliate Marketing New Years Resolutions? Please Share!

Here’s to a happy, healthy, and profitable 2013 for everyone!


Opinions expressed in the article are those of the guest author and not necessarily Marketing Land.

Related Topics: Affiliate Marketing | Affiliate Marketing Column | Channel: Content Marketing


About The Author: aka "PotPieGirl" is most known as an affiliate marketer who went from zero to six-figures a year starting with all free methods (like she teaches at OneWeekMarketing.com).


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  • Mike Morales

    Great information Jennifer.

  • Chris Hardee

    But that “new thing” is so shiny, I just can’t resist.

    As usual Jennifer, I find your advice to be refreshing. Good luck with the new year. It will be interesting to see what changes Google makes.

  • http://tpooi4lworkfromhome.blogspot.com/ Maurice Bernier

    Hi Jennifer. Nice to meet you!

    I too have been guilty of chasing Google in the past but like you, have come to realize that just writing from my emotions for and directly to my audience is the way to go moving forward.

    These are all great tips which everyone should read over a few times if necessary and put them into practice. I know I sure will in 2013.

    Thanks again Jennifer and best wishes for a great 2013 to you and yours!


  • chris amoroso

    Wow! these are great! I feel that I can use these a lot. I think that getting into the right mindset is very important if you want to be successful. I created a post about it if you want to look at it! http://wp.me/p32Y4i-p

  • http://twitter.com/Earnathometips jaysonlinereviews

    Great post Jennifer i will only buy things that increase my knowledge or saves me time. I couldn’t agree with you more too many newbies are always chasing the next shiny object hoping to strike it rich or something.

    Newsflash: There is no magic get rich quick scheme out there affiliate marketing is a business and people need to treat it as such by taking action that results in moving your business forward.

  • Sheetal Sharma

    These resolutions will definitely help young marketers like me to be successful in our campaigns and at the same time it will allow practicing marketers to be wary of their actions which can lead to professional and personal success.One thing which i have learnt form my boss Kulwinder Singh is we all must accomplish one productive thing everyday.

  • Lisa Ann

    Great wordpress blog here.. It’s hard to find quality writing like yours these days. I really appreciate people like you! take care
    bad credit business loan


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