• Benjamin Bernstein

    Great Stats about Tablet Use. A similar study that was published (http://allfacebook.com/viewbix-video-engagement_b113640) showed that people using tablets were the most likely to watch video. Because tablets are touch enabled, there is a huge advertising opportunity to use clickable video and therefore allow people who are naturally curious to click on your video and take marketing actions

  • SoftwareFan

    I agree that tablets help to fuel mobile audience growth and social media engagement. With tablet convenience, and awesome resources from Adobe, Quark, and Markzware for desktop publishing, blogging and more, I expect mobile audience growth and social media engagement to increase much further. Thanks for the article, Ginny!

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  • brian clark

    It also helps if the video content itself is professionally produced by people who understand the medium and specialize in producing video content for the mobile platform. I would be happy to answer any questions anybody has about the process of creating video ads for mobile delivery.