Alumni, Careers, Majors & More: LinkedIn Releases University Pages
As of today, LinkedIn will no longer simply be about professionals. It will now cover the full path from student, to college to their post-degree careers. LinkedIn has launched new University pages and an Education section geared to helping students find colleges, view majors, and peak at alumni professions.
These new university pages will help students make the right decision on schooling and will allow bolster the communication from universities to students. Here is some of the functionality of this new format:
- School Updates & Engagement
The pages will allow schools to make regular posting like a typical LinkedIn Company as well as answer questions and display pertinent information.
- Search Universities
LinkedIn will allow users to explore universities by searching by locations and careers across the globe.
- View Notable Alumni
LinkedIn leverages its career data here, showing previous notable alumni, the breakdown of careers chosen and current employers. This feature will likely be main reason that folks use LinkedIn Education. Prospective students can connect and build relationships before even stepping foot in a classroom.
High school students will be able to use LinkedIn starting on September 12th, and many current schools have already built out their pages. For more information see the official blog post.
Some opinions expressed in this article may be those of a guest author and not necessarily Marketing Land. Staff authors are listed here.
(Some images used under license from Shutterstock.com.)
Kick off each Monday with the best news and ideas in social media.