Sign up for online retail news and stats delivered each week.
‘Amazon Pages’ Let Brands To Express Themselves & Enhance Their Amazon Presence
Marketing on Amazon just became a whole lot more appealing for brands. New, customizable, pages are coming for brands that not only allow brand managers to update the look/feel, but also the messaging to customers. The new brand pages will allow brands to feature products, post messages, and view analytics.
Once a brand is registered on Amazon, they can choose from the following templates:
- All Products
- Posts with Merchandising
- Posts Only
Analytics are also built into the brand pages. Marketers will have the ability to track:
- Purchase lift
To get started, head over to Amazon and register your brand.