App.net Lowers Prices As Membership Approaches 20,000 Users

app_net logoApp.net, the fledgling social network that launched in August with an annual membership fee of $50 per account, is lowering that price and introducing a monthly membership plan, too.

The annual membership fee will be $36 going forward, and all existing account holders will have their memberships extended to reflect the lower price. The service is also introducing a $5 per month membership plan.

Founder Dalton Caldwell announced the changes Monday, saying that the site’s “momentum and scale” makes the lower subscription fees possible. Caldwell says App.net is about to surpass 20,000 members, and the original $50 annual fee was based on a goal of hitting 10,000 members.

Activity on App.net is nowhere near what larger, older social networks see, but that’s to be expected. According to Appnetizens, a site offering public metrics on App.net activity, the site has averaged in the neighborhood of 10,000 posts per day over the past several weeks.

appnet-stats

The recent activity is even more impressive when you consider that IFTTT recently dropped its Twitter triggers, meaning Twitter users could no longer auto-post their tweets to App.net.

Related Topics: App.net | Channel: Social Media Marketing | Top News

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About The Author: is Editor-In-Chief of Marketing Land. His news career includes time spent in TV, radio, and print journalism. His web career continues to include a small number of SEO and social media consulting clients, as well as regular speaking engagements at marketing events around the U.S. He recently launched a site dedicated to Google Glass called Glass Almanac and also blogs at Small Business Search Marketing. Matt can be found on Twitter at @MattMcGee and/or on Google Plus. You can read Matt's disclosures on his personal blog.

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