Apple, Google & Microsoft Make Top 5 Brands In 2012 BrandZ Report

Millward Brown has released the 2012 BrandZ Top 100 Brands report and topping the list is Apple, followed by Google at number three and Microsoft at number five. In fact, four of the top five are technology companies, with McDonalds at number four. Facebook is now number 19 on the list, improving 16 positons from […]

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Top Brands 2012Millward Brown has released the 2012 BrandZ Top 100 Brands report and topping the list is Apple, followed by Google at number three and Microsoft at number five.

In fact, four of the top five are technology companies, with McDonalds at number four.

Facebook is now number 19 on the list, improving 16 positons from last year. Chinese search engine, Baidu jumped four positons to number 25.

To learn more about how these top brands are ranked, see their ranking methodology.

Here is their infographic:

2012 BrandZ Top100 Infographic


About the author

Barry Schwartz
Staff
Barry Schwartz a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here.

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