Apple: People Spent $10 Billion On Apps In 2013

Apple app store logoApps have turned into a nice little business for Apple. This morning the company issued a press release stating that app store users spent more than $10 billion on apps and digital content for the iPhone, iPod Touch and iPad in 2013.

Under its 70/30 rule, Apple would have kept roughly $3 billion of that revenue.

In the month of December alone the company said that users spent more than $1 billion and downloaded three billion apps. Overall, Apple says it has now paid developers more than $15 billion — roughly half of which would have come this past year.

App store revenue

According to app analytics provider App Annie, Google Play has more overall downloads today (because of its larger user base) but Apple apps generate roughly 2X the revenue.

Below is Apple’s year-end list of top iPhone and iPad apps:

Apple top 2013 apps

Related Topics: Apple | Apple: iOS | Apple: iPad | Apple: iPhone | Channel: Mobile Marketing | Top News


About The Author: is a Contributing Editor at Search Engine Land. He writes a personal blog Screenwerk, about SoLoMo issues and connecting the dots between online and offline. He also posts at Internet2Go, which is focused on the mobile Internet. Follow him @gsterling.

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  • Samuel @ ReferralCandy

    Wow, this is interesting.

    Either there are much more free apps to download on Google Play than the Apple app store, or that most Apple users are more willing to spend on paid apps than Android users. That being said, there are probably a lot more other peripheral factors that affects this trend. More in-depth research into the difference in the demographics of the two ‘worlds’ will help shed light onto our queries.

    Anyhow, this is likely the ripest time for any mobile app developer to dive into the world of app making!

  • Frank Strong

    Does that include in-app purchases? Or is it standalone app purchases?

  • Gregg Bamford

    That’s just the standalone app purchases.

  • Bespoke Software Expert – Jon

    Who would have thought about 5-8 years ago that there will be a Mobile App market worth $xx billions.

    Saying that its no surprise my company, Schnell Solutions is getting a lot of inquiries for mobile apps and social integration. For those of you who are new to the mobile app world have a look at my web page


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