Brent Hieggelke

Brent Hieggelke is a seasoned entrepreneurial executive leader, who focuses on fast growing startups in a variety of marketing and business development roles. Brent is head of marketing for Brandlive, a live interactive streaming video platform for brands and retailers. Brent spent four years in the CMO and lead evangelist role Urban Airship and prior to that was CEO/founder of Second Porch, a vacation rental site sold to HomeAway.

CMOs, invigorate your brand and your career

Looking to keep ahead of the curve in your marketing career? Columnist Brent Hieggelke shares the trends and technologies that will help you be...

Getting A Grip On The Mobile Engagement Gap

Columnist Brent Hieggelke delves into data that shows there's a growing mobile engagement gap between high- and medium-performing apps and explains...

How Retailers Can Get M.O.A.R. From Mobile

You work hard to attract new customers, but what about retaining your existing ones? Columnist Brent Hieggelke explains how to use mobile to activate...