Jason Warnock

Jason Warnock is the vice president of market intelligence and deliverability for Yesmail Interactive. A seasoned digital marketing veteran, he spearheaded the development of the Yesmail Market Intelligence tool that tracks the campaigns of competitors across eight digital channels, including email and social media. Warnock has designed and executed successful technology and business strategies for several Fortune 500 companies.

The genius of easy-click emails

A recent flight gives contributor Jason Warnock a glimpse into the future of email marketing and shows why marketers should care about easy-click...

What marketers need to know about DMARC

Is your knowledge of DMARC somewhat murky? You're not alone. Columnist Jason Warnock walks you through the ins and outs of DMARC and how it can...

Secrets for digital commerce success in 2016

How do you stand out from the competition in the digital marketplace? Columnist Jason Warnock outlines three commerce strategies to help brands meet...

The need for speed in email marketing

Big data is great, but don't let it slow you down. Columnist Jason Warnock says marketers need to take a hard look at their technologies and find...

Why Synergistic Email Marketing Makes Sense

Columnist Jason Warnock believes spicing up your email marketing by collaborating with another brand in unexpected ways can be a win-win for both...