Jeremy Smith

Jeremy Smith is a serial entrepreneur, trainer and conversion consultant, helping businesses like IBM, Dow Chemical, American Express, Panera Bread, and Wendys improve conversions and strategically grow their businesses. Jeremy’s experience as the CMO and CEO of technology firms has given him a powerful understanding of human behavior and profit-boosting techniques.

How To Sell To The Competitive Buyer

Competitive buyers are shrewd and discriminatory, but there are ways to win them over. Columnist Jeremy Smith explains...