Justin Freid

Justin Freid is a digital marketing veteran with over 12+ years of experience helping some of the largest brands in the world leverage the digital landscape to connect with their target audiences. Currently leading the SEM, SEO and social media teams at CMI Media, a WPP Company, Justin helps pharmaceutical companies create and execute digital strategies. With experience in industries such as finance, insurance, pharma and CPG, Justin brings a unique approach to clients. His expertise across all facets of digital marketing creates an interconnectivity between efforts, leading customers further along down the conversion funnel.

Natural language processing 101

As natural language processing transforms our ability to interact with machines, contributor Justin Freid takes a look at how it's being used and...

How AI will shape the future of search

Artificial intelligence is changing the way users access information online. Columnist Justin Freid discusses where the trends are heading and what...

The essential guide to pharma SEM

Columnist Justin Freid explains the basics of getting your PPC campaigns up and running in the highly regulated industry of prescription drug...