Martin Beck

Martin, Third Door Media's Social Media Correspondent, is an experienced and versatile journalist. He spent nearly a quarter century in a variety of roles at the Los Angeles Times. Most recently, from 2010-14, he was the Times social media and reader engagement editor, leading a team that integrated social media into the heart of the organization’s news-gathering workflow. By the end of 2013, under his watch, all of the Times’ bylined journalists had Google+ and Twitter accounts, and its 95% yearly growth in journalist Twitter accounts was second to only Reuters among major news organizations. During Martin’s tenure, the Times brand-level social media presence also rocketed, with annual Like growth of 2,600% on the Times Facebook page and follower growth of 320% on the @latimes Twitter account. The Times, an early adopter on Google+ and a pioneer of using G+ Hangouts or Air for interactive video chats from the newsroom, was the second newspaper (after the Wall Street Journal) to reach 2 million followers on the network.

Martin began his career at the Times in 1989 as a sportswriter in the Orange County edition, covering professional golf, outdoor recreation and high school and college athletics. He moved on to become a copy editor, page designer and technology editor. In 2007, he became a web deputy for health, science, environment and obituaries, one of a team of editors leading the merger of the paper’s web and print newsrooms. After moving to the Metro desk, he helped the L.A. Now blog increase its traffic ninefold from 2008 to 2009.

A graduate of UC Irvine and the University of Missouri journalism school, Martin is married with two adult children. Follow him and his amateur brewing and pickle-making exploits on Twitter (@MartinBeck), Facebook and/or Google+.


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