Customer engagement in the age of mobile, social and messaging
As the lines between mobile, social and messaging become more and more blurred, contributor Rob Begg takes a look at how marketers will need to adapt...
Rob Begg is VP Product Marketing for Social Products at Salesforce. He has over 8 years experience in social marketing, working at companies such as Salesforce, Hootsuite and social listening pioneer Radian6. Previously Rob was a B2B marketer in media and software and wished he had the power of social marketing in those days. He often speaks on the how social business is evolving for enterprise companies and loves to hear and share stories about how other businesses are integrating and growing social across their organizations.
As the lines between mobile, social and messaging become more and more blurred, contributor Rob Begg takes a look at how marketers will need to adapt...
The health care industry has been slow to embrace social media, but contributor Rob Begg explains how that's shifting and what hospitals and...