Scott Allan

Contributor

Scott Allan is Rakuten LinkShare’s senior vice president of marketing. He has more than 15 years experience in corporate and product marketing with an expertise in the performance marketing channel.

Managing The Migration To A New Affiliate Network

The topic of affiliate network migration is at the top of the agenda for a lot of advertisers these days. Whether a transition is driven by the...

Let Affiliates Pave The Way Into New Markets

When the book “The World is Flat” first hit the bookstands back in 2005, many who read it came to have a better understanding of what it means to...