Soo Jin Oh

Soo Jin Oh is Gamut’s Vice President of Client Strategy & Solutions, overseeing the planning, media strategy, and ad operations team. In this role, she spearheads Gamut's data strategy, channel partnerships, and product development. Soo Jin has over 14 years of experience in digital on both the buy and sell side. Prior to joining Gamut, she served as the SVP of Data Business and Ad Operations at Magnetic, where she led the company's acquisition of strategic data partners and was responsible for all post-sales operations. Before that, she was the VP of Ad Operations at IDG Technetwork, where she built and managed the ad operations teams for multiple business units, including display, video, mobile, and data. She was also part of the core team at Dogtime Media, the largest pet vertical network that sold to Evolve Media. She kick-started her digital career at Google, and has spoken at many industry events, including OMMA LA, OMMA Audience Targeting, OMMA London, iMedia, and Conversion Conference Chicago.

Mobile’s Promise For 2015

For marketers and agencies alike, 2014 was considered the year of mobile. There were countless articles, predictions and reports this year about how...