• Hugh Garrett

    We recommend that our e-commerce clients engage in SEO (primarily in the form of blogs), as it allows us to see which keywords are driving traffic to their sites. Once we identify the top traffic-driving organic keywords, we test them out in our paid search campaigns (if we aren’t already bidding on them). The same practice can be done from PPC to SEO– identify revenue-generating keywords and then incorporate them into SEO efforts. Great article!

  • http://www.brickmarketing.com/ Nick Stamoulis

    I also use blog content as fodder for email marketing. I think useful content deserves a second chance at life and as long as it is still relevant and useful why not promote it again? Not everyone who reads your blog is on your list (and vice versa) so it’s a great way to get more eyes on your content and back to your site.

  • http://www.altaresources.com/ Cory Grassell

    It’s all about making smarter, well-informed shoppers. Give them the content they need to search on THEIR terms, rather than use in-your-face ads, thus fueling their purchase transactions.

  • http://affiliatebuys.com/ Affiliate Buys

    Great blog Drew! I like the intern idea, what a great resource for new content which can be a challenge at times. Increasing website traffic boils down to fresh,unique content that is optimized and having your content go viral.