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  • Chris Raymond

    I am fascinated by this idea of using search data to determine what content to show in the mobile context. For example, what content to display on a mobile version of teachinghistory.org, whose redesign I shepherded. Can you explain to a designer how one goes about acquiring/determining the search data you showed for United Airlines?

    Thank you in advance for answering a newbie to SEO/SEM stuff.

  • http://www.brysonmeunier.com/ Bryson Meunier

    Hi Chris. Thanks for your comment! You can get keyword data in a number of places, but the data I used is from the Google Keyword Tool in Adwords: https://adwords.google.com/o/KeywordTool

    Happy to help!

  • David Calloway

    Do the United search term counts include searches done by United itself, and not by the consumer? At the check-in desk, say? If so, the consumer mobile %s would probably be much higher.