Apple, Google Gain Smartphone Share While Others Fading — comScore

smartphonesComscore released its US mobile data for July this morning. They show both Google and Apple gained market share, while all others continued to lose share. Collectively RIM, Microsoft and Nokia/Symbian now control less than 15 percent of the total smartphone market.

Samsung was the top hardware OEM with just over 25 percent of the market. Apple had 16 percent.

The Android OS represented 52.2 percent of US smartphone handsets in the market. The iPhone had 33.4 percent. That represented 2 percent growth since April, which was a bit stronger than Android growth during the same time period.

Ahead of the impending launch of new Windows Phone 8 devices, Microsoft continued to see its smartphone share decline to 3.6 percent. And RIM continues to suffer losses as well.

Overall comScore said that 114 million Americans owned smartphones, representing just over 49 percent of the US adult mobile population according to the firm. Nielsen by comparison now says that 55 percent of US mobile subscribers own smartphones.

Related Topics: Channel: Strategy | Statistics: Market Share | Statistics: Mobile Marketing | Top News


About The Author: is a Contributing Editor at Search Engine Land. He writes a personal blog Screenwerk, about SoLoMo issues and connecting the dots between online and offline. He also posts at Internet2Go, which is focused on the mobile Internet. Follow him @gsterling.

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