CRM Solution Conversocial’s $4.4 Million In Funding To Go Toward Product Development

customer-service-bellSelected by Gartner as one of the five “Cool Vendors” in the CRM customer service vertical for 2013, Conversocial has landed a $3.2 million investment from Octopus Investments, along with $1.2 million from a previous convertible note for a total of $4.4 million in funding. With the upgrade of their Real Time Management Dashboard and Conversations Workflow platforms, Conversocial makes it possible for companies to manage customer service initiatives via their social media channels in real-time.

“The new investment allows us to innovate even faster to take social into the contact center, and meet the fast growing market demand,” says Conversocial CEO Joshua March. According to the announcement, Conversocial’s latest round of investments will be allocated to product development, hiring key talent, and helping build Conversocial’s North American presence.

Headquartered in New York and London, Conversocial’s total funding amounts to $7 million. The company reports that their customer base has doubled, causing revenue growth to triple over the last 12 months.

Conversocial’s Real Time Management Dashboard allows customer service managers to identify and track issues on public social channels, while providing customer service team operation reports. With the Conversations Workflow solution, customer service professionals can manage multiple conversations across private and public social channels in real-time.

Conversocial client JackThreads claims they can now handle 10 times the number of social interactions they were managing before using Conversocial.

Conversocial Inbox

Conversocial inbox screen shot

Related Topics: Channel: Industry | Marketing Tools: Social Media | Social Media Marketing


About The Author: is Third Door Media's General Assignment Correspondent, and reports on the latest news and updates for Marketing Land and Search Engine Land. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed to a variety of traditional and online publications, including,, and Sales and Marketing Management Magazine. Read more of Amy's articles.

Connect with the author via: Email | Twitter | Google+ | LinkedIn

Marketing Day:

Get the top marketing stories daily!  


Other ways to share:

Read before commenting! We welcome constructive comments and allow any that meet our common sense criteria. This means being respectful and polite to others. It means providing helpful information that contributes to a story or discussion. It means leaving links only that substantially add further to a discussion. Comments using foul language, being disrespectful to others or otherwise violating what we believe are common sense standards of discussion will be deleted. You can read more about our comments policy here.

Comments are closed.

Get Our News, Everywhere!

Daily Email:

Follow Marketing Land on Twitter @marketingland Like Marketing Land on Facebook Follow Marketing Land on Google+ Subscribe to Our Feed! Join our LinkedIn Group Check out our Tumblr! See us on Pinterest


Click to watch SMX conference video

Join us at one of our SMX or MarTech events:

United States


Australia & China

Learn more about: SMX | MarTech

Free Daily Marketing News!

Marketing Day is a once-per-day newsletter update - sign up below and get the news delivered to you!