Kick off each Monday with the best news and ideas in social media.
DiCaprio’s Oscar Win Sets New Twitter Record
Sorry, Ellen DeGeneres, but Leo's award for Best Actor beat out your famous group selfie for the most-tweeted moment in Oscar's history.
Leonardo DiCaprio can stand up and shout today that he’s the “King of Twitter!”
His win for Best Actor at Sunday night’s Academy Awards set a new record, with 440,000 tweets per minute, making it the most-tweeted minute of any Oscars telecast. It shattered the previous record of 255,000 tweets per minute, which was set in 2014 when Ellen Degeneres took that famous group selfie with a number of Hollywood stars.
Overall, Twitter says there were a little more than 24 million Oscar-related tweets over a 7 1/2-hour period before, during and after the ceremony, and those tweets resulted in 3.9 billion impressions across Twitter’s platform and the web.
That’s comparable, but a little less than the 27 million tweets and 4.3 billion impressions that Twitter self-reported after the Super Bowl earlier this month.