Facebook Defaults Posts From “Public” To “Friends” & Introduces Comprehensive Privacy Checkup

While Facebook has talked a big privacy talk for a long time, today they’ve implemented a major change. A sweeping new update is making it simple for users to see who they are sharing content with and all new users will be defaulted to “friends” rather than “public.” Current users will be notified about their settings as well through the use of overlays, pop-ups and a friendly looking blue dinosaur:


Facebook is also releasing Privacy Checkup that will walk current users through their settings. This comes in the form of an impossible to miss overlay and pop-up notifications that clearly explain who each user is sharing their content with.



Even those users that haven’t changed their posting settings in a while will be given an interactive notification to take posts off of the Public settings:


Having posts default to a non-public format is a fundamental change for Facebook that may hurt their efforts in the real-time arena. Having users post publicly adds more content for hashtags and real-time conversations something that both Twitter and Facebook have been trying to monetize. If less and less users are sharing their updates, expect for hashtags and the Facebook real-time push to continue to decline.

To see the full release, head to Facebook for the official press release.

Related Topics: Channel: Social Media Marketing | Facebook | Facebook: Privacy | Top News


About The Author: is the Director of Marketing for Cypress North, a company that specializes in social media and search marketing services and web-based application development. He has been in the Internet marketing industry for 6+ years and specializes in Social Media Marketing. You can also find Greg on Twitter (@gregfinn) or LinkedIn.

Connect with the author via: Email | Twitter | Google+ | LinkedIn

Marketing Day:

Get the top marketing stories daily!  


Other ways to share:

Read before commenting! We welcome constructive comments and allow any that meet our common sense criteria. This means being respectful and polite to others. It means providing helpful information that contributes to a story or discussion. It means leaving links only that substantially add further to a discussion. Comments using foul language, being disrespectful to others or otherwise violating what we believe are common sense standards of discussion will be deleted. You can read more about our comments policy here.
  • http://www.keshkesh.com/ Takeshi Young

    That’s too bad. I would like to see hashtags get more use in FB.

Get Our News, Everywhere!

Daily Email:

Follow Marketing Land on Twitter @marketingland Like Marketing Land on Facebook Follow Marketing Land on Google+ Subscribe to Our Feed! Join our LinkedIn Group Check out our Tumblr! See us on Pinterest


Click to watch SMX conference video

Join us at one of our SMX or MarTech events:

United States


Australia & China

Learn more about: SMX | MarTech

Free Daily Marketing News!

Marketing Day is a once-per-day newsletter update - sign up below and get the news delivered to you!