According to the Wall Street Journal, next week Facebook will file its “S-1″ and related documents in preparation for an IPO that could raise a whopping $10 billion and would potentially value the company at $100 billion.
As the WSJ reports, the mega-offering would vault Facebook into the top-tier of US public companies:
A $10 billion Facebook offering would rank fourth among U.S. companies, behind Visa Inc., General Motors Co. and AT&T Wireless. At a $100 billion valuation, Facebook would be worth about the same as McDonald’s Corp. and nearly half of Google Inc.
Other than realizing huge personal wealth Mark Zuckerberg is likely to be quite ambivalent about taking his company public. The same probably cannot be said of the many employees who stand to make millions when the company crosses into the bright and unforgiving light of the public markets.
Indeed, when the S-1 comes out we’ll get to see precisely what Facebook’s revenues are. The company’s 2011 revenues were estimated to be roughly $4 billion according to a couple of different sources. Most of that revenue came from advertising.
Facebook says it currently has more than 800 million active users, with more than half logging in daily. The company also reports it has 350 million active mobile users globally.