Facebook Offers New Advertisers Personalized Support With “Start To Success” Program

Facebook, adding a personal touch to its mostly self-service advertising process, is offering new advertisers a dedicated account manager.

The “Start To Success” program offers direct access to a Facebook representative to businesses that commit to spending at least $50 a day for a month (in other words at least $1,400).

Facebook Page administrators started seeing a message on pages they manage today, promoting the offer:


Clicking the link took them to a sign-up form, that included more details about the program:

Start to Success is a program to help new advertisers succeed on Facebook. This program is free for businesses who’ll invest $50 or more per day on their Facebook Ads for 4 weeks. During this time a dedicated Facebook account manager will make sure you get the most out of your investment by:

  • Developing a customized strategy for advertising on Facebook
  • Guiding you through the process of creating targeted ads
  • Helping you track and optimize your campaign’s performance

Here a link to the form: Start to Success Program

Related Topics: Channel: Social Media Marketing | Facebook | Facebook: Advertising | Social Media Marketing


About The Author: is Third Door Media's Social Media Correspondent, reporting on the latest news for Marketing Land and Search Engine Land. He spent 24 years with the Los Angeles Times, serving as social media and reader engagement editor from 2010-2014. A graduate of UC Irvine and the University of Missouri journalism school, Beck started started his career at the Times as a sportswriter and copy editor. Follow Martin on Twitter (@MartinBeck), Facebook and/or Google+.

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  • Carl Vanormelingen

    I’m surprised Facebook is rolling this out in the U.S. while this “Start to Success” program for SMB already exists for about 7-8 months in Europe. Normally, new features and services are primarily rolled out in the U.S.

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