Kick off each Monday with the best news and ideas in social media.
Facebook Relaunches Marketing Partner Site
Rebranded site replaces the Preferred Marketing Developer program and matches marketers with third-party companies that help with Facebook campaigns.
Marketers looking for help with Facebook campaigns have a new place to turn. Facebook today announced the launch of its Marketing Partners program and site.
The program, which replaces the former Preferred Marketing Developers system, is designed to match third-party providers of marketing services related to Facebook with businesses seeking aid with their Facebook efforts. Facebook announced its rebranding plan in October.
The main feature of the site — facebookmarketingpartners.com — is a tool that matches the hundreds of Facebook partners with clients, helping to narrow down the search to the handful that match the business’ needs.
Here are the categories of expertise available:
- Ad Technology
- Media Buying
- Facebook Exchange (FBX)
- Community Management
- Content Marketing
- Small Business Solutions
- Audience Onboarding
- Audience Data Providers
Read more on the Facebook blog.
Some opinions expressed in this article may be those of a guest author and not necessarily Marketing Land. Staff authors are listed here.