• http://www.freezerburns.com freezerburns

    As the host of a frozen food review show on Youtube, I have seen a huge lift in the past 6 months in brands engaging with food channels. The audience in these demographics have always been there but the interest and support from big food brands have made our content more relevant to all sorts of advertisers. It’s a shame, however that Youtube has still not created a “Food” Category for their videos. To date, fellow food shows and I have had to categorize our videos under “Entertainment” or “People and Blogs”. Hopefully this rise in popularity will change things!