“Get More Likes”: Facebook Promoted Page Ads Now Available Globally

First introduced in the U.S. last December, Facebook has now made Promoted Page ads available globally.

The ads are designed with small businesses in mind to help them garner more Likes for their pages without needing large budgets or sophisticated targeting.

Page administrators can launch a Promoted Page ad directly from the Admin Panel

Facebook Get More Likes

The ads will show in users’ news feeds as well as in the right column on desktops. Facebook will actually create three versions of a Page ad automatically, including a Sponsored Story ad. Admins can pause or edit the ads from within Ads Manager. Here is an example of a Page ad:

Facebook Page Like Post Basic

After launching a Page ad, the basic stats on the Page ad campaign display in the same area within the admin panel.

Facebook Page post stats

Promoted Page ad campaigns don’t require large budgets or sophisticated targeting, though it is possible to set up and customize  both ad messages and targeting from the Ads Manager.

Related Topics: Channel: Social Media Marketing | Facebook: Advertising | Top News


About The Author: writes about paid online marketing topics including paid search, paid social, display and retargeting. Beyond Search Engine Land, Ginny provides search marketing and demand generation advice for ecommerce companies. She can be found on Twitter as @ginnymarvin.

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  • http://sandeep-pattanaik.blogspot.com/ Sandeep Pattanaik

    Getting more likes is not important. Important is this, get engaged your audience.

  • http://www.cyberjunkeez.com/ Technology News

    Audience should be Genuen. if we buy likes then we can’t get the goal.

  • http://www.facebook.com/glen.ross.37 Glen Ross

    I agree that engaging with your fans is important, but if you don’t have any that kind of defeats the purpose. The more likes, the bigger the audience you can engage with. :D

  • http://www.facebook.com/profile.php?id=100005865193199 Facebook User

    Thanks for the info, Ginny. I think I’ll try this Facebook page promotion and see how it goes. :-D


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