The latest analyses, insights and strategies that inspire CMOs and marketers everywhere.
GoDaddy Opens Pre-Registration On 4 New TLDs, Including .Luxury At $1,200
Interested in one of the many new generic top-level domains that are coming online in the next couple years? Better get out your wallet or start saving now. If the prices that GoDaddy is asking for pre-registration on four new gTLDs is an indication of what’s to come, this is gonna be awfully expensive.
GoDaddy has announced that it’s taking pre-registrations for four new TLDs:
For each domain, GoDaddy is offering “pre-registration” or “priority pre-registration.” The latter is more expensive, and if there is more than registrant, GoDaddy will conduct an auction among the interested parties. Fees range from $40 for a .uno pre-registration up to $1,200 for the .luxury priority pre-registration. The .build domain has the least expensive priority pre-registration price at $190.
GoDaddy claims it’s the first registrar to “launch” the new gTLDs. That may be the case in terms of actually accepting money for pre-registrations but, as Domain Name Wire points out, other registrars have also offered pre-registration, just without a financial commitment.