The latest analyses, insights and strategies that inspire CMOs and marketers everywhere.
Goofy Comedian Posts Whacky Instagram Videos to Promote Summer Festivals
To help promote over 300 summer festivals in the city, Amsterdam-based agency Natwerk created an Instagram-based campaign called The Festival Reporter. The work consists of 15-second videos featuring comedian Sina Khani who has created a collection of comical videos highlighting the many interesting things to do while in Amsterdam.
From July 1 through the end of summer, Khani will travel from festival to festival sharing what he sees and encouraging people to join in the fun. Each video is tagged with #PitchFestival.
Some opinions expressed in this article may be those of a guest author and not necessarily Marketing Land. Staff authors are listed here.