Google Analytics To Cease IE8 Compatibility By End Of 2013

Google Analytics announced today that it will not be compatible with Microsoft Internet Explorer 8 by the end of this year. According to the announcement the company is, “Deprecating official compatibility of Google Analytics with Microsoft Internet Explorer 8 (IE8) at the end of 2013.” Google says it wants to focus its energy on new […]

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google-analytics-iconGoogle Analytics announced today that it will not be compatible with Microsoft Internet Explorer 8 by the end of this year.

According to the announcement the company is, “Deprecating official compatibility of Google Analytics with Microsoft Internet Explorer 8 (IE8) at the end of 2013.” Google says it wants to focus its energy on new product features, and help drive adoption of web technologies that are, “in the design of Google Analytics product.”

While users will still be able to measure site traffic from IE8 browsers, Google Analytics will only support the latest versions of Chrome, Firefox, Internet Explorer 9 or higher, Safari and “other modern” browsers.

Google says it will send further reminders during the next three months, but advises companies to begin planning for the change as soon as possible.


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Amy Gesenhues
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Amy Gesenhues was a senior editor for Third Door Media, covering the latest news and updates for Marketing Land, Search Engine Land and MarTech Today. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed to a variety of traditional and online publications, including MarketingProfs, SoftwareCEO, and Sales and Marketing Management Magazine. Read more of Amy's articles.

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