Google Glass’ First Public Retail Effort? A PGA Tournament Sales Booth

Attendees at this weekend’s PGA event in Florida, The Players Championship, had an opportunity to buy Google Glass — the first time Google has sold the device in a public, face-to-face setting.

Business Insider first reported the news, thanks to a tweet and photo from tournament attendee Richard Ranick that shows what looks like about 1-2 dozen Glass boxes on display:

Ranick later tweeted that the Glass rep said “sales were much better than expected.” In addition to the Glass display, the makers of two official golf-related Glass apps were also on hand giving demos.

Google sold Glass to the public for less than 24 hours last month, but it was only available online.

Google gave Business Insider a standard statement about the sales booth: “As we’ve said for many months, we’re always testing new ways to expand the Explorer Program.”

Related Topics: Channel: Mobile Marketing | Google: Glass


About The Author: is Editor-In-Chief of Marketing Land. His news career includes time spent in TV, radio, and print journalism. His web career continues to include a small number of SEO and social media consulting clients, as well as regular speaking engagements at marketing events around the U.S. He recently launched a site dedicated to Google Glass called Glass Almanac and also blogs at Small Business Search Marketing. Matt can be found on Twitter at @MattMcGee and/or on Google Plus. You can read Matt's disclosures on his personal blog.

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  • Mark Rowan

    “sales were much better than expected.” ….A PGA tournament seems to be the perfect demographic for a glasshole.

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