Google+ Hits 300 Million Active Monthly “In-Stream” Users, 540 Million Across Google

As expected, Google touted the growth of its “social layer” Google+ during a special event today that also saw the introduction of 18 new features.

The big numbers that Google talked about are as follows:

540 million monthly active Google+ users: This is the number of people with Google accounts that interact with Google+ each month in some way on any Google property. That could include leaving a comment on a blog or website that has Google+ comments embedded, commenting on YouTube, or clicking the +1 button on an article or some other web content.

Here’s the chart Google used showing the growth in this metric:


300 million monthly active “in-stream” users: This is the number of people that see/visit the Google+ content stream. It’s also considered by many to be the closest thing to the “monthly active users” that other sites (like Facebook, Twitter, LinkedIn, etc.) report, although I think it’s an apples-to-oranges comparison in many ways.

Photo & Video Sharing On Google+

Google VP Vic Gundotra also shared some numbers about photo and video sharing on Google+:

  • There are 1.5 billion photos uploaded to Google+ every week.
  • Google has seen a 20x increase in the number of videos being uploaded to Google+.

On that photos number, I’m assuming that includes all photos — including ones uploaded privately, uploaded automatically for backup storage, etc.

And on that video number, I didn’t hear him share a baseline — 20x of what?

Nonetheless, it’s been a long time since Google shared any usage numbers for Google+, so this is welcome news today. For more from the event, see Danny Sullivan’s live blog coverage.

Related Topics: Channel: Social Media Marketing | Google | Google: Google+ | Statistics: Popularity & Usage | Statistics: Social Media | Top News


About The Author: is Editor-In-Chief of Marketing Land. His news career includes time spent in TV, radio, and print journalism. His web career continues to include a small number of SEO and social media consulting clients, as well as regular speaking engagements at marketing events around the U.S. He recently launched a site dedicated to Google Glass called Glass Almanac and also blogs at Small Business Search Marketing. Matt can be found on Twitter at @MattMcGee and/or on Google Plus. You can read Matt's disclosures on his personal blog.

Connect with the author via: Email | Twitter | Google+ | LinkedIn

Marketing Day:

Get the top marketing stories daily!  


Other ways to share:

Read before commenting! We welcome constructive comments and allow any that meet our common sense criteria. This means being respectful and polite to others. It means providing helpful information that contributes to a story or discussion. It means leaving links only that substantially add further to a discussion. Comments using foul language, being disrespectful to others or otherwise violating what we believe are common sense standards of discussion will be deleted. You can read more about our comments policy here.

Comments are closed.

Get Our News, Everywhere!

Daily Email:

Follow Marketing Land on Twitter @marketingland Like Marketing Land on Facebook Follow Marketing Land on Google+ Subscribe to Our Feed! Join our LinkedIn Group Check out our Tumblr! See us on Pinterest


Click to watch SMX conference video

Join us at one of our SMX or MarTech events:

United States


Australia & China

Learn more about: SMX | MarTech

Free Daily Marketing News!

Marketing Day is a once-per-day newsletter update - sign up below and get the news delivered to you!