Google To Triple Size Of Glass Explorer Program, Give Away Upgraded Version Of Glass

google-glass-icon-300pxIf you want to have your own Google Glass and know someone that already has it, now’s a good time to be extra friendly.

Google has announced plans to triple the Glass Explorer program by letting current Explorers invite up to three friends each to get their own Glass. The new Explorers will still have to pay the full Explorer price, which is $1,500 plus tax.

In addition, we’ve been experimenting with ways to expand the Explorer Program and it’s been going really well. So over the next few weeks, all Explorers will have the opportunity to invite three friends to join the program. They’ll be able to buy Glass online and can have it shipped to their home, office, treehouse or igloo. We’re counting on you to get Glass to the people you think will make great Explorers. More Explorers means more feedback, and more feedback means better Glass.

Meanwhile, current Explorers will also soon get an invite of their own — a chance to trade in their existing, original version of Glass for a newer, upgraded version:

We want to say “thank you” for all the amazing feedback we’ve been getting, so later this year, all Explorers will have a one-time option to swap out their existing Glass for a new one. This hardware update will allow your Glass to work with future lines of shades and prescription frames, and we’ll also include a mono earbud.

This is all welcome news to Explorers, especially the news about a newer version of the device that’ll be more compatible with future enhancement (like prescription frames). Google has indicated for some time now that it planned to expand the Explorer program before Glass starts selling to the public in 2014.

Related Topics: Channel: Mobile Marketing | Google | Google: Glass | Top News

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About The Author: is Editor-In-Chief of Marketing Land. His news career includes time spent in TV, radio, and print journalism. His web career continues to include a small number of SEO and social media consulting clients, as well as regular speaking engagements at marketing events around the U.S. He recently launched a site dedicated to Google Glass called Glass Almanac and also blogs at Small Business Search Marketing. Matt can be found on Twitter at @MattMcGee and/or on Google Plus. You can read Matt's disclosures on his personal blog.

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  • Sam Mazaheri

    Make that quadruple. I’m curious what the new line of “shades” accessories will look like.

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