The checklist is broken down into three steps, companied by content and videos that help you accomplish each step.
The steps include:
- Stop frustrating your customers
- Facilitate task completion
- Convert customers into fans
The content is not specific to search or marketing but encompasses several topics and are explained through businesses cases or studies.
Here is one of the many videos part of the overall checklist:
Mobile is incredibly important for all web sites and that importance is growing every day. So make sure to review the checklist in the near future.