Infographic: Black Friday & Cyber Monday Shopping Stats
The holiday shopping season is about to kick-off once again with “Black Friday,” the busy shopping day after Thanksgiving in the US. Meanwhile, “Cyber Monday,” which follows Black Friday, continues strong. Will 2013 break records set in 2012? That seems likely.
Below are stats about both days, compiled into an infographic by the folks at Ignition One, showing the growth of sales plus highlights trends such as tablet-based shopping:
Want the infographic for yourself? You’ll find it here: Holiday Shopping Goes Digital.
Also, Nielsen has its own infographic out with Black Friday & Cyber Monday stats, especially focused on a racial breakdown, so it’s bonus chart time:
You can find the Nielsen infographic and background here: Infographic: A Look at Black Friday/Cyber Monday Online Trends Among Multicultural Consumers.
Some opinions expressed in this article may be those of a guest author and not necessarily Marketing Land. Staff authors are listed here.
(Some images used under license from Shutterstock.com.)
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