Infographic: How Social Media Links Help Email Marketing

Are you including ways for people to share what you’re emailing them about? If not, think again. Adding a way to share your emailed content can double your clickthrough rate when those emails are read by those on Facebook and Twitter and quadruple them when read by those on LinkedIn.

That’s a pretty easy conversion win — but only about 20% of email marketers include social sharing links in their emails. These stats and more on the subject were compiled into an infographic by the folks at GetResponse:

Want the infographic for yourself? You’ll find it here, along with more about the methodology and sources used: Social Sharing Boosts Email CTR Up To 115%.

Related Topics: Channel: Email Marketing | Email Marketing | Infographics | Statistics: Email Marketing


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  • Rolv Heggenhougen

    Maybe one should look at another marketing opportunity and that is
    the emails we all send from our corporate email addresses every day. I
    represent a company that has developed a solution for just those emails and
    thus this post.
    The basic idea behind WRAPmail is to utilize the facts that almost
    everyone have websites (corporate and/or social network site) and also send
    emails every day. These emails can become complete marketing tools and help
    promote, brand, sell and cross-sell in addition to drive traffic to the website
    and conduct research. WRAPmail is available for free at

    WRAPmail also helps search for missing children with every email
    sent by incorporating an optional RSS feed from the Center for Missing and
    Exploited Children

  • Luis Galarza

    The only think I can say is that we living in a world where technology is making easy and difficult at the same time to market your business or products so the best strategy is going for cross channel marketing, which is a mix of different mediums working together to keep your audience informed, aware, and engaged!

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