Instagram Unleashes New “Explore” Tab In Version 2.5

Instagram is taking steps towards more customized content with the release of version 2.5 and the “explore” tab.  Instead of simply showcasing top photos as the previous “popular’ tab did, “explore” looks like it will offer more tailored content.  The new tab features a search directly on the screen allowing users to pull up any type of photos quickly and easily:

The sheer name change “popular” to “explore” (and the compass like icon) hint at both a custom tailored content and location based content – something that should be much more appealing to casual users.

In addition to explore, the new version also features the full Facebook mobile like integration.  Here’s a full list of all new features in version 2.5:

  • Revamped profile tab
  • Search for users and tags in the Explore tab
  • Improvements to commenting
  • User search autocompletes based on people you follow
  • Visual improvements
  • Speed optimizations
  • Optionally share likes to Facebook (enable in your Profile > Sharing Settings > Facebook)

Image courtesy of TechCrunch.

Related Topics: Channel: Social Media Marketing | Facebook: Mobile | Mobile Marketing | Social Media Marketing

Sponsored


About The Author: is the Director of Marketing for Cypress North, a company that specializes in social media and search marketing services and web-based application development. He has been in the Internet marketing industry for 6+ years and specializes in Social Media Marketing. You can also find Greg on Twitter (@gregfinn) or LinkedIn.

Connect with the author via: Email | Twitter | Google+ | LinkedIn



Marketing Day:

Get the top marketing stories daily!  

Share

Other ways to share:
 

Read before commenting! We welcome constructive comments and allow any that meet our common sense criteria. This means being respectful and polite to others. It means providing helpful information that contributes to a story or discussion. It means leaving links only that substantially add further to a discussion. Comments using foul language, being disrespectful to others or otherwise violating what we believe are common sense standards of discussion will be deleted. You can read more about our comments policy here.

Comments are closed.

Get Our News, Everywhere!

Daily Email:

Follow Marketing Land on Twitter @marketingland Like Marketing Land on Facebook Follow Marketing Land on Google+ Subscribe to Our Feed! Join our LinkedIn Group Check out our Tumblr! See us on Pinterest

 
 

Click to watch SMX conference video

Join us at one of our SMX or MarTech events:

United States

Europe

Australia & China

Learn more about: SMX | MarTech


Free Daily Marketing News!

Marketing Day is a once-per-day newsletter update - sign up below and get the news delivered to you!