+K For Discovery: New Klout Update Help Users Find Better Content & Adds Scheduling Feature

Today Klout, the most popular social influence and tracking tool, is making it easier for users to increase their Klout Score through enhanced discovery features. The best way to raise a Klout score is to do so through engaging, quality content. The new feature just released is a “Create” tab that allows users to find fitting topics that match their audience’s style.


According to Klout, instead of making recommendations for the users, this functionality will find and identify content for followers to consume. The official statement from Klout on the feature is:

“Unlike most apps that suggest content for your personal consumption, Klout intelligently recommends content that will strike a chord with your unique set of friends, fans, and followers.”

In addition to finding great content, Klout is making it easier to promote as well. The new platform will automatically share the selected content when people are socially active. This sharing can then be measured and analyzed based off of Klout score changes.

This change will be released over the “coming weeks” and the Klout Score algorithms will be unaffected. For more information see the official Klout blog.

Related Topics: Channel: Social Media Marketing | Klout


About The Author: is the Director of Marketing for Cypress North, a company that specializes in social media and search marketing services and web-based application development. He has been in the Internet marketing industry for 6+ years and specializes in Social Media Marketing. You can also find Greg on Twitter (@gregfinn) or LinkedIn.

Connect with the author via: Email | Twitter | Google+ | LinkedIn

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  • http://www.ftlcollective.com/ Miguel Bravo

    I like the added feature, and the suggestions are pretty accurate, but not a fan of being forced to use their URL shortener.

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