Report: The Online Retailer With Highest Sales Growth In Last 10 Years Is? (Not Amazon)

money-growth-chart-featured Amazon.com is the poster child of e-commerce, having grown from a bookseller to a company that sells just about anything and everything (and even has its own mobile devices). But, according to a new report, Amazon doesn't own the best growth rate among online retailers over the past 10 years. That honor goes to Urban Outfitters. According to the Internet Retailer 2013 Top 500 Guide, Urban Outfitters has experienced a 65.2 percent compound annual growth rate in the last decade -- putting it atop the rankings of online sales growth. Coming in second is the sports gear retailer Fanatics [...]


eMarketer: Mobile To Win 15% Of Online Retail Sales This Year

mobile-payment-wallet-featured A new report from eMarketer estimates that 15 percent of online retail sales will be made on a mobile device this year, climbing upwards of $39 billion by the end of 2013. The majority of sales will be made from a tablet with only 35 percent of m-commerce happening via a smartphone. This year's expected m-commerce sales reflect an 11 percent increase from 2012. Total m-commerce sales are projected to reach 25 percent by 2017, topping out at $108 billion in the next four years. This year's $39 billion in retail m-commerce sales is nearly triple the amount earned in 2011. According to [...]


Retargeting To EBay Shoppers Now Possible

Like Amazon, Facebook and Google, eBay is sitting on a huge trove of proprietary customer data. Unlike those other online giants, eBay had not made that data available for ad targeting by marketers. Until now. AdWeek reports eBay is following Amazon's lead in monetizing customer data. "We're now commercializing that capability for the benefit of other marketers who want to reach shoppers," eBay’s head of digital display in North America, Stephen Howard-Sarin, told attendees at AdExchanger’s Programmatic I/O conference this week. Advertisers will be able to target ads to segments o [...]


Shopping.com Rebrands As eBay Commerce Network: What It Means

ebay-logo-240px Shopping.com, is rebranding as the eBay Commerce Network. The move marks the site's transformation from shopping comparison engine to e-commerce advertising platform, where scale is the goal. In an email notice to current Shopping.com merchants eBay VP, Gautam Thakar wrote, "This new name more accurately reflects who we are today. As an eBay company for the past 8 years, we have evolved from our legacy as a comparison shopping site into a robust commerce network. Our strategy and investments are focused on enhancing and scaling this network." Merchants advertising on the eBay Commerce Ne [...]


Blurring Online And Offline, Google Tests Same Day Delivery With “Shopping Express”

Google Shopping By some measures, e-commerce is doing very well. This past year, US retail e-commerce hit $186.2 billion, according to comScore. The firm added that Q4 was the first $50 billion quarter, which was also the "ninth consecutive quarter of double-digit growth." However, things are not all smiles and good cheer in e-commerce land. Relatively soon, sales tax for online purchases will be commonplace (as it now is in California), removing one of e-commerce's key advantages over traditional retail. Taxes are coming because e-commerce is now perceived as relatively stable, strong and mature (no l [...]


Foes Line Up Against Amazon’s Domain Desires [Report]

amazon-icon Two publishing industry groups and rival bookseller Barnes & Noble have filed objections over Amazon.com's request to own several new, generic, top-level domains (gTLDs), according to a Wall Street Journal report. The paper says the Authors Guild, the Association of American Publishers and Barnes & Noble have all told the Internet Corporation for Assigned Names and Numbers (ICANN) that Amazon shouldn't be allowed to own domain spaces like .book, .read and .author. "Placing such generic domains in private hands is plainly anticompetitive," wrote Scott Turow, Authors Guild president, [...]


Rumor: Google Creating Amazon Prime Competitor Including Same Day Delivery

Google Shopping According to TechCrunch, Google is creating an Amazon Prime competitor. The two twists are: it will apparently be cheaper and also offer same-day delivery from selected brick-and-mortar retailers. TechCrunch says the new service will be called "Google Shopping Express." Apparently stores like Wal-Mart and Target are some of the potential offline retail partners. If any part of this is true (and it's likely that there's at least some truth to what TechCrunch is reporting) it's very interesting. Google is stepping up its campaign against Amazon, the undisputed king of online e-commerce. If [...]


Report: Worldwide Online Sales Topped $1 Trillion For First Time In 2012

Ecommerce Worldwide e-commerce sales surpassed the $1 trillion mark for the first time in 2012, according to a new eMarketer estimate out today. The research firm estimates that B2C online sales grew 21.1 percent last year to $1.097 trillion. Leading the way was the US e-commerce industry, which grew 13.9 percent to an estimated sales total of $364.66 billion. EMarketer expects that to grow in 2013 to just above $409 billion. Despite that growth, the Asia-Pacific region is expected to grow even faster and take over the top spot in online sales in 2013 - with an estimated 33.4 percent of all e-comm [...]


Big Data: Amazon Set To Sell Advertisers On Its Trove Of Consumer Buying Data

amazon-featured The world’s largest online retailer is now positioned to expand its advertising services. MIT Technology Review reports that after relying on third-party technology and ad exchanges over the past year, Amazon has developed its own in-house advertising platform. Amazon has an unrivaled bank of data on online consumer purchasing behavior that it can mine from its 152 million customer accounts. The company knows what millions of people actually buy or are intending to buy and it can now give salivating advertisers a way to target ads based on that data. While Amazon has not commented, the MI [...]


Study: M-Commerce Ticket Sales Less Than 10 Percent Of Total

smartphones Depending on your perspective, mobile sales of 5 percent to 10 percent are either disappointing or promising. However that's what Retention Science found in analyzing roughly $40 million of US sports and concert ticket sales during the first eight months of 2012. The following chart shows three groups of ticket buyers. Essentially, they're grouped into categories depending on when they bought their tickets (early, middle, late relative to the event). Regardless, the percentage (of even late purchasers) who converted on mobile devices is pretty consistent -- less than 10 percent. Sou [...]


Cyber Monday Generates $1.46 E-Commerce Haul, Mobile Responsible For More Than $750 Million Over Five Days

shopping-featured A dizzying array of data points about retail sales and consumer shopping have been flowing steadily since Friday. Among them are comScore's final Cyber-Weekend e-commerce sales projections. Over the the four day extended holiday weekend US e-commerce sales were about $2.86 billion. Cyber Monday online sales were just shy of the anticipated $1.5 billion -- at $1.46 billion. The largest online shopping growth over last year occurred on the US Thanksgiving holiday itself. However Cyber Monday qualified as the largest single e-commerce shopping day to date in terms of dollars spent. Cybe [...]


‘Amazon Pages’ Let Brands To Express Themselves & Enhance Their Amazon Presence

Amazon-Pages Marketing on Amazon just became a whole lot more appealing for brands. New, customizable, pages are coming for brands that not only allow brand managers to update the look/feel, but also the messaging to customers. The new brand pages will allow brands to feature products,  post messages, and view analytics. Once a brand is registered on Amazon, they can choose from the following templates: All Products Posts with Merchandising Posts Only Each of the template features a large "hero widget" that looks similar to Facebook cover photo or Twitter Header image. The new look is m [...]


Seven Best Practices For Black Friday & Cyber Monday

As the biggest shopping weekend of the year approaches, advertisers and publishers are gearing up for the Black Friday/Cyber Monday shopping bonanza. While affiliate marketing strategies should be firmly in place by now, there’s still time to tweak your content and promotions to make the most of the upcoming shopping season, which promises to be even bigger than last year. As a matter of fact, Shop.org expects online sales to grow 12 percent over last holiday season to reach as much as $96 billion. When you look at last year’s trends and this year’s forecast, there are seven critic [...]


Cash-Strapped Euro Governments Look To Online Giants For Additional Tax Revenues

tax-money-180px Google, Facebook, Twitter and even Starbucks are being criticized and investigated for what several European governments consider to be tax avoidance. In the UK and France in particular Google is under scrutiny. And earlier this week a French newspaper (albeit like the satirical Onion) reported that French authorities had served a whopping EUR 1 billion tax bill on Google. Google has denied that it has received such a bill. Google's practice of billing advertisers and running profits through its Irish subsidiary, which is legal, allows the company to minimize taxes. According to a Reuter [...]


iPad Mini A Great 7-Inch Tablet, But Price A Success Barrier

ipad-mini-featured Yesterday at the Apple iPad Mini launch event I had a chance to play with the smaller Apple tablet for about 10 minutes. It initially did look and feel to me, contrary to the statements of Apple SVP Phil Schiller, like a "shrunken iPad." However it was also immediately clear, as has been pointed out several times in other "hands on" reviews, that this is the best small tablet now on the market. Apple may have built the best-quality 7-inch category tablet but the ultimate success of the Mini is far from certain. Why? Its price. I have been harping on this for several months. Yesterday Dan [...]


The Tablet Pricing Spectrum: Kindle Fire To Nexus 7 To iPad Mini

kindle-nexus-ipad-mini-featured As expected, Apple announced its new iPad Mini today. One of the key areas being watched was pricing. For the seriously price conscious, the iPad Mini doesn't look to be a game changer. Comparative prices below, along with technical specs pitting the iPad Mini against its rivals. Much was made during the event about how the experience of using the iPad beats Android tablets. The Nexus 7 was even used as a comparison of this. The Nexus 7 name was never said, but it was shown side-by-side with the iPad Mini. No doubt, many will choose the iPad over the Nexus 7 or other mini-tablets just f [...]


Blogging For E-Commerce: Driving Revenue And Traffic

ZAGGblog_Pageviews Creating a blog on an e-commerce site for the purpose of revenue generation and branding is a complicated idea. For starters, it's a blog. If you're going to do it right, you need frequent and quality posts. That takes time and money. Then, there's the issue of content. What will you post about? Will your posts focus on your company, its products, and the employees? Do people really want to read that? How can a company's blog be profitable as well as achieve marketing goals? Tweets and Facebook posts focused solely on your products and offerings will get old fast. Linking to sites wi [...]


Schmidt’s Choice: He’d Take Apple CEO Spot Over Amazon & Facebook

Eric Schmidt Once CEO of Google, now executive chairman, if Eric Schmidt could become CEO of Apple, Amazon or Facebook, which would he choose? Asked during an on-stage interview with Walt Mossberg and Kara Swisher from AllThingsD, Schmidt went for the one with the most cash, Apple. The question came from an audience member at a 92Y event today in New York, where Schmidt was being interviewed. Schmidt responded that he'd been on the board of Apple and would always a special spot in his heart for Apple and plus "they have more cash." He then said each company had different challenges, though he [...]


Report: Fewer Than 1% Of Sales Can Be Tracked Back To Social Media

social-media-network-people A new Forrester report titled "The Purchase Path of Online Buyers In 2012" analyzes conversion paths on 77,000 orders to determine what sources returned the most revenue. While the report found a handful of high revenue sources (paid search, organic search, email) one clear cut source fell behind the rest: social media. The data showed that fewer than 1% of transactions could be traced back to social links. Forrester suggests that the low numbers could be due to measurement periods required (a 30-day attribution model was used in this report) and company sizes. It should be noted that t [...]


Kindle Ads: The Amazon Bait & Switch

amazon-trap-money-featured Nowhere in the promotional messaging yesterday for the new "Kindle Family" of tablets did Amazon mention the fact that Amazon "Special Offers" and full-color "Sponsored Screensavers" (read: ads) will show up on the lockscreen. This program was initiated originally to bring down the price of the entry level Kindle eReader, which costs $69 today. Purchasers of those devices were given the opportunity to buy out of the ads by paying the difference in price between the ad-supported and non ad-supported version of the Kindle. However yesterday we learned that all the new Kindle tablets will feat [...]


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