UNILAD takes back lead as top video creator in April, but video views down across the board
After holding the lead for eight months, UNILAD dropped to No. 4 in March. Last month, it won back the top spot, but view numbers were...
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YouTube quietly pauses search ads to implement brand safety measures
The video ad format could be offline through the end of Q2...
YouTube unveils its new lineup of original programming
With more 18- to 49-year-old visitors during prime time ‘than any TV network,’ the platform is continuing its move beyond user-generated...
Dynamic video will convert the last digital skeptics
Contributor Joe Sabol believes marketers need to stop worrying that data will ruin the creative process for video. It's time to learn to love...
YouTube invites users to give feedback on its upcoming redesign
The new look and feel will be based on Material Design principles of simplicity, consistency and...
Twitter debuts slate of a dozen live shows, 24/7 channels at NewFronts event
Twitter picks up live programming from media companies including Bloomberg, BuzzFeed, Live Nation and Vox...
Why your explainer video matters to your B2B customers
Explainer videos are an essential asset for B2B marketers. Columnist Alexander Kesler shares tips for crafting powerful explainer videos that...
iSpot launches TV conversion analytics to tie TV ads to digital actions
The solution shows how TV ad views drive digital outcomes in granular...
Google trying TV ad buying again with DoubleClick Bid Manager
In a new test, advertisers will be able to buy linear TV spots programmatically via...
ColorTV adds search to its OTT services with purchase of Guidebox
The acquisition means that ColorTV now can use search results to focus its program recommendations or content promotion for online TV...
The LAD Bible takes No. 1 spot from UNILAD as March’s most popular video creator
After more than eight months leading the pack, UNILAD was knocked to the No. 4 position, behind The LAD Bible, Viral Thread and NTD...
Samsung owned half of the 92.5M total views generated by YouTube’s top 10 ads in March
With two spots ranking No. 1 and No. 3, Samsung pulled a combined 46.5 million video...
Quiz: How much do you know about the history of online video — and what it means for the future?
Contributor Jim Dicso takes us on a walk down memory lane, reminding us of how online video has developed and where we are today....
How Turner’s Super Deluxe gets most of its Facebook Live viewers to watch live
Turner’s comedy-centric studio uses hours-long broadcasts, proprietary software and off-Facebook experiences to average nearly 680,000 live...
Virool’s new Vertical Video Exchange opens vertical video ad inventory to over 150 DSPs
The exchange aims to expand programmatic access to mobile video inventory beyond Snapchat and...
Dailymotion to relaunch in June with focus on professionally produced video programming
According to a report from Variety, the French video platform is planning to move away from user-generated content....
YouTube channels must now hit 10K views to start earning ad revenue
The change aims to improve brand safety measures of the YouTube Partner...
YouTube TV premieres in five markets, including LA, NY, SF
New TV service now available for a free trial, will add six AMC Networks channels to its lineup...
Live video has become the creative canvas for digital marketers
Have you hopped on board the live video craze yet? Contributor Fritz Brumder explains how live experiences can help you cultivate creativity,...
10 tips to make the most of live video
As live video continues to take the marketing world by storm, columnist Brad O'Brien shares his recommendations on how to make it work for your...
