Google Launches Media Tools Website For Journalists

Google Logo - basic featured Google released a new site this week geared toward media outlets and journalists. The new site offers an extensive set of Google Media Tools, all neatly assembled into one place. According to Google, the site is a "Starting point to tap into Google's suite of digital tools that can enhance news gathering and exposure across television, radio, print and online." With overviews, tips, and "Getting Started" links for each tool, the website is arranged into six categories: Gather and Organize, Engage, Visualize, Publish, Develop and Additional Resources. From the 'Gather and Organize' [...]


See Who Got Satisfaction From Your Site With New Google Consumer Survey

Survery-results Conversion paths, exits and other analytic metrics can be studied to determine if users were satisfied. Or, you could just ask them. Today, Google has released a tool that allows webmasters to query users directly -- with one line of code required. The survey will display in the lower right hand side of your site, on all pages that include the snippet. The website satisfaction survey displays a 4 question format that displays in a very clean interface. The surveys run until they achieve 500 responses and can be re-enabled after 30 days. The standard Google questions are free to use, [...]


Is Google Letting Anyone Do “Scientific” Surveys A Good Thing?

google-survey-featured Last week, Google rolled out its new Google Consumer Surveys service. Finally, "statistically significant, valid results at scale" at a price anyone can afford -- only $0.10 per response! But is letting the untrained masses create "scientific" polls dangerous? I'm not a professional pollster, nor have I had training in creating polls. I'd be very curious on what those who do polls for a living think about the service, and I might look into that more later. I imagine some will talk it down because it does, after all, potentially undercut the expensive opinion polls out there. I am, howev [...]


Survey: Nearly 80% Trust Google As Much Or More Than A Year Ago

Do you trust Google as much as a year ago? Google has come under fire over the past year from anti-trust issues to privacy questions. But has this questioning by the mainstream media, bloggers and politicians had an impact on people in general? A new survey finds that 63.4% in the US who use the internet trust Google as much as a year ago, climbing to an overall trust factor 78.4%, when those who said they trust it more are added in. The survey? My own, using Google's new Google Consumer Surveys service. While I have some issues with the service (see Is Google Letting Anyone Do "Scientific" Surveys A Good Thing?), it seemed perfect [...]


Google Launches Consumer Surveys

Google has announced a new product named Google Consumer Surveys. It is Google's version of offering market research in a "fast, accurate, and affordable" manner. You can create a fast survey and within minutes already get responses from people all over the world. Google works with publishers to embed these surveys on their sites, almost like they do with ads, and pay publishers a percentage of what Google charges the business for the survey. Saturday, I received an email from a friend asking me about an ad they saw on synonym.com. It wasn't an ad, but it seemed to be powered by Google. [...]


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