Google: YouTube
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YouTube Top 10 ads in December: Jennifer Hudson helps drive Shell’s “Best Day of My Life” to top of list
Enlisting a number of artists, Shell is using the music video to promote its #MakeTheFuture campaign....
Top 10 most shared video brands in 2016: Red Bull ranks No. 1 with 27M shares – more than double the No. 2 brand
Red Bull's video content share numbers were well ahead of the No. 2 brand, Samsung, which earned 12.4M...
YouTube Labs pairs brands & agencies with creators to produce platform-relevant content
Google says the program aims to help brands like L'Oreal create episode-driven videos designed to hook and retain viewers....
2016: The Year in Social Media
From Facebook's math mistakes to LinkedIn's sale to Twitter's failed sale to Snapchat's rebrand, 2016 was a weird, unforgettable...
Top 10 video creators in November: UNILAD, The LADBible, Viral Thread & Tasty keep top 4 spots
The top 10 video creators did not change from October to November, but video views for the top 100 creators and brands was up 12%...
Walmart’s 2016 holiday videos on YouTube have earned over 75M views – far more than any other brand
Walmart has scored more than double the number video views than the second leading brand on YouTube for holiday-related...
#TheYouTubeAd contest recognizes AT&T, Budweiser, Old Spice & others for ‘iconic’ ads
Partnering with The Webby Awards, YouTube's contest for ad of the year included six different categories....
Facebook Live will spin up 360-degree streaming to match YouTube
National Geographic will air Facebook’s first 360-degree live stream tomorrow, but it will be months until other Pages...
“Power of search” keeps Google #1 with WPP; Facebook poised for #2; Snapchat gaining
Search and YouTube help Google dominate as WPP's largest media...
Google restricts TrueView video ad rotation settings to “Optimize for views” only
Optimize for conversions and Rotate evenly options are no longer supported for TrueView...
Top 10 YouTube ads in November: Clash of Clans ‘Hog Rider’ ranks #1 with 29M views
Last month's top three YouTube ads generated more than 60M views - well over the 25.3 million views earned by October's top three video...
YouTube’s top trending videos in 2016: Adele & James Corden’s Carpool Karaoke wins most popular video of the year
According to YouTube, 2016's most popular videos generated 25-million hours of watch time and a combined 550 million views....
Top 10 YouTube ads in 2016: Mobile Strike’s Super Bowl 50 ad “Arnold’s Fight” ranks #1
Five of the top ten most watched YouTube ads this year were Super Bowl 50 spots....
Top 10 most shared global ads of 2016: UK’s John Lewis holiday ad ranks #1 with nearly 2M shares
The most shared ad of 2016 was released less than a month ago -- earning 1.9 million shares since its November 9 launch...
Top 10 video creators in October: UNILAD & The LAD Bible hold at #1 & #2
October was UNILAD's fourth consecutive month in the top spot, according to Tubular Labs video insights....
Top 10 YouTube ads in October: Google & Microsoft take the lead, but overall video views are down
Total video views for the top 10 ads dropped significantly in October -- bringing in a combined 47.6 million last month compared to 75.1 million...
Google parent Alphabet’s Q3 beats expectations with $22.5 billion in revenue
Paid clicks were up 33 percent year over year, but cost per click was down 11 percent....
YouTube’s new End Screens designed to keep viewers tuned-in on mobile & desktop
With the launch of End Screens, YouTube says creators will no longer need to use Annotations to add clickable links within a...
Top 10 video creators in September: UNILAD holds at No. 1 for 3 months in a row
Not much changed from August to September with UNILAD, The Lad Bible, Tasty and Viral Thread keeping the top four...
Google shares data on how mobile is set to impact shopping this holiday
Mobile is influencing conversion rates both online and in-store. A look at shopping trends that will affect brands and retailers this...
