Time is running out! Marketing Land's SMX Social Media Marketing is this Wednesday and Thursday in Las Vegas. Register now! Attend SMX Social Media Marketing and you’ll get proven tactics to increase engagement with current followers, introduce your brand to new people, optimize your paid campaigns, boost SERPs and drive sales/conversions. Conference chairs Danny Sullivan and Chris Sherman, and the all-star SMX programming team, have developed a comprehensive agenda that is tactical, strategic and inspiring. Whether you live social media 24/7 or are just starting out, work as an in [...]

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Digital marketing companies are well represented on this year's Tech 200, an annual list of the fastest-growing privately held companies in the U.S. This is the third year that Lead411 has put together the list, which is based on self-reported revenue growth over a three-year period; in this case, the period from 2009 to 2011, inclusive. Here are some of the online marketing companies that I spotted just inside the top 40. 3. HasOffers 5. RocketFuel 11. Slingshot SEO 14. Marketo 15. RepEquity 17. TubeMogul 19. ePropertySites 20. ActivEngage 28. HubSpot 36. Zillow Further down [...]

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January is just around the corner! Do you have your social media marketing KPIs lined up for the new year? Are you looking for innovative new ways to boost your fan base, site traffic and convert your followers into paying customers? Learn the latest tactics and best-practices for Facebook, Google+, Twitter and Pinterest. Whether you’re managing your brand’s communities, driving traffic with content or buying paid ads, SMX Social Media Marketing is meant just for you. Have a look at the agenda, jam-packed with proven techniques and tools. SMX Social Media Marketing is programmed by t [...]

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Get proven tactics for leveraging Facebook, Twitter, Google+ and other social media platforms to drive traffic, boost conversions and improve customer service. Attend SMX Social Media Marketing for the insight and ideas to hit your 2013 goals. Here’s why you need to join us December 5-6 in Las Vegas: The agenda is 100% focused on social media marketing. Sessions on owned, earned and paid tactics for driving engagement and reach, turning followers into customers and optimizing your campaigns. Over 40 social media experts from respected brands and specialty agencies will share the i [...]

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Calling all internet marketers! Markketing Land's SMX Social Media Marketing is coming to Las Vegas in just 3 short weeks. Immerse yourself in two days 100% dedicated to social media marketing - it's an investment you'll be pleased you made in 2013 and beyond. Here’s why: Content: Over forty-five brand managers and social media specialists will share the tactics and strategies that have made them successful in earned, owned and paid social media. Click on the titles below to see what you’ll learn by attending these sessions: Earned Media Track Tactics to Increase Facebook Reach [...]

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SMX Social Media Marketing Early Bird rates expire this Saturday, November 10. Register now and save on all pass options! Join us December 5-6 in Las Vegas for: Expert speakers dealing out jackpot-winning tactics on paid, earned and owned social media. High roller keynotes from Twitter’s safety team lead Del Harvey, and Vic Gundotra, head of Google+. Industry connections you'll take with you (not everything needs to stay in Vegas!) A chance to double-down on your learning with an intensive pre-conference workshop. “Comped” hot lunches, snacks, Wifi and access to a [...]

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In just one month, Marketing Land’s SMX Social Media Marketing conference comes to Las Vegas on Dec. 5 & 6. The show will end in a great way, a keynote talk with Vic Gundotra, Senior Vice President of Engineering, for Google+. Vic oversees all of Google's social efforts, and he'll be filling conference attendees in on all the progress that Google+ has made over the past year plus perhaps give some hints on what's next with the up-and-coming service. You won't want to miss the keynote, which happens on Dec. 6. Nor will you want to miss the show! Learn more at our SMX Social M [...]

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Sometimes “winning” is just a matter of improving the odds. And stacking the deck in your favor with successful social media marketing tactics and strategies is a smart bet. Improve your odds. Attend SMX Social Media Marketing, December 5-6 in Las Vegas. Here’s what you get: More than 45 of the world’s most knowledgeable social media specialists – from both brands and agencies – will present. They were selected based on ability AND willingness to share what makes them successful…and what they’ve learned along the way. See who’s speaking. We’ll cover it all with [...]

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Just over a month away, Marketing Land's SMX Social Media Marketing event comes to Las Vegas this Dec. 5 & 6. As part of our great agenda is a keynote from Del Harvey, director of trust and safety at Twitter. Del's talk is one any social media marketer will want to hear. She oversees all of what's considered right and wrong in terms of promotion on Twitter. Del also has plenty of good, practical advice for those looking to succeed with engagement on the service. Her keynote, Twitter Talks: How To Win Friends & Not Be Unfollowed By People (Or Worse), is on Dec. 5. You won't wa [...]

Related Topics: Channel: Industry | Internet Marketing Industry: Search Marketing Expo - SMX | Twitter | Twitter: Marketing

Social media marketing is evolving so rapidly. Just last week Twitter added gender targeting. Facebook’s new Suggested Posts now allow you to reach people who have no connection to your brand. And Pinterest may drive even more visits now that it’s a top-50 trafficked web property. With major developments coming daily, it’s difficult to sort through the opportunities. At SMX Social Media Marketing, we won’t just tell you what’s new. We’ll give you the tactics and strategies to benefit most from paid, earned and owned social media. Join us December 5-6 in Las Vegas for 4 inte [...]

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Rare is the B2B marketer that's not using content marketing. But despite marketers' almost universal adoption of tactics like social media, article writing, blogs and infographics, only about one-third of B2B marketers say their content marketing efforts are effective. The numbers come from a new Content Marketing Institute/Marketing Profs study (sponsored by Brightcove) of more than 1,400 North American B2B marketers in August. The results might be seen as somewhat self-selective -- participants were made up of members/subscribers of CMI and Marketing Profs, which means these are marketers [...]

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For marketers, social media is the "new" normal. With Facebook surpassing a billion users, Twitter influencing brand perception and social change, and viral YouTube videos generating phenomenal buzz (positive and negative), marketing via social media is a must for brands and businesses, large and small. We designed SMX Social Media Marketing to help you understand, navigate and leverage the richly varied, but sometimes confusing channels that make up the social online universe. Sessions focus on best practices, tactics, tips and success stories from some of the most effective social media m [...]

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SMX Social Media Marketing Super Early Bird rates – the lowest offered – expire tomorrow, Saturday, October 13. Register now. Here’s all you get: Exceptional content: 2 days featuring tactic-packed sessions and keynotes 100% focused on paid, earned and owned social media Invaluable connections: Meet other’s like you and the expert speakers pre-show and in-person while you’re there at our networking events Essential conveniences: stay productive and comfortable with hot lunches, all-day snacks, and Wi-Fi in session rooms Join us for SMX Social Media Marketing, [...]

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With a community of one billion people, Facebook’s reach is undeniable – but how can you make sure you actually connect with your fans and cultivate new ones? Twitter’s new user directory will drive more search traffic – and more advertising opportunities – but is it worth the investment? Attend SMX Social Media Marketing for cutting-edge tactics to capitalize on new opportunities and confront the challenges of social media. Whether you are responsible for buying social media advertising or managing communities, you’ll get the techniques and best practices you need to increa [...]

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Get the insight and tactics you need to solve your challenges and take your social media efforts to the next level. Attend SMX Social Media Marketing, December 5-6 in Las Vegas. Register by October 13 for the lowest rates on this valuable deep dive into social media! The full agenda is now live, broken out to focus on paid, earned and owned social media topics, including: Tactics To Increase Facebook Reach & Engagement Maximizing Your Impact With Twitter Ads Customer Acquisition Through Social Media SEO for Social Media Managers Measuring Success: From Reach To ROI [...]

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At a time when jobs are top of mind in the national consciousness, the Interactive Advertising Bureau (IAB) has released a study showing that the ad-supported Internet is responsible for 5.1 million jobs in the U.S. and contributed $530 billion to the economy in 2011. The report was funded by the IAB, along with members Google, 24/7 Media Inc. and ValueClick, and headed up by researchers at the Harvard University Business School. The research followed the same methodology as a study conducted in 2007 that found the ad-supported internet directly employing 1.015 million people. The 5.1 milli [...]

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Search Marketing Expo – SMX East kicks off October 2 at the Javits Convention Center in NYC. With over 50 educational sessions and keynotes, multiple networking activities and presentations from leading solutions providers, you’ll get the tactics and solutions you need to exceed your marketing and sales goals. The SMX East program is created by our sister site Search Engine Land. SMX East offers flexible pass options to fit your needs, budget and schedule. Which pass is your match? Keep reading, and then register today to secure your spot: Get It All with an All Access Pass P [...]

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SMX East returns to New York City in just two weeks! Here is what's in store: Up-to-date Tactics: Were you one of the 85% of marketers who were impacted by Panda and Penguin this past year? Will increase in mobile usage force you to change the way you market online? When – or will – search engines effectively use social signals, or will Facebook beat them to it? SMX East sessions provide you with the latest tactics to cope with algorithm changes, understand evolving paid advertising options and leverage emerging platforms and opportunities. See the agenda. Expert Faculty: Over 12 [...]

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Yesterday the world's largest domain provider, GoDaddy, experienced massive DNS outages that took down millions of sites worldwide for several hours. While GoDaddy didn't disclose the source of the issue, one member of 'Anonymous" took claim to the outages as his own doing. The Twitter account AnonymousOwn3r has confessed to the alleged attack saying: Hello everyone who wanna me to put 99% of the global Internet in #tangodown?— Anonymous Own3r (@AnonymousOwn3r) September 10, 2012 GoDaddy stated on their website that intermittent outages have occurred and that at no time was [...]

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Attend a comprehensive workshop conducted by leading experts in internet marketing on December 4, immediately preceding SMX Social Media Marketing December 5-6 in Las Vegas. Registration is open and super early bird rates are now available. Check out the full conference agenda, covering paid, earned and owned social media topics. Enhance your SMX experience – take a look at the workshop line-up: International Social Media Summit: Attend the only event specifically focused on global social media marketing. Join social specialists from across the globe to discuss the latest trends, [...]

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