Microsoft Research Releases iOS, Android & Windows Phone Apps For ‘Socl’ Network

Socl-logo Microsoft Research FUSE Labs's social experience, 'Socl,' is now available on a smart phone near you. Socl has been a flop of a social network that was announced 2 years ago (then geared toward students) and officially released last May. The network features video parties, search sharing and link/content distribution. The Socl mobile app now officially been quietly launched for Windows Phone, Android and iOS. Along with the release came no promotion, press or general hullabaloo. The release was actually discovered by WMpoweruser as there was no formal launch from Microsoft. Accordin [...]


How To Get Your Mobile Site Found

mobileappextensions_what In a previous column, we covered the ways in which you can get your native mobile apps discovered using Paid, Earned, and Owned media. But what about your mobile website? If you’ve built a mobile site and put redirects in place, your content will stand a good change of getting found via mobile search traffic — assuming, of course, that your desktop site is search optimized as well. If it is, odds are it will rank highly on mobile devices and your mobile site can simply piggyback on this search equity via the redirect. But you can’t depend on this scenario alone. “If you build, it [...]


Microsoft Launches Socl Social Network: A Look Inside

So.cl Congrats, Mark Zuckerberg. You went public on Friday, got married on Saturday and now as a special present from part-owner and best partner Microsoft have a new social network to contend with: Microsoft's So.cl. But don't worry too much. I just spotted the news of So.cl going live on Techmeme. This being a Sunday, I wasn't planning to work. However, I couldn't help but go in and play around. So here's a quick rundown on the social network with a triple-handicap: why use it instead of Facebook, instead of Google+ or instead of the new Bing that just added social features. Share Searches, Di [...]


Microsoft Launches So.cl – A Social Experience For Students

Today Microsoft has announced So.cl (pronounced Social,) an "experimental research project" geared towards students. This project is currently active for a group of selected schools, users outside of these schools join a waiting list. The active schools are University of Washington, Syracuse University, and New York University. So.cl offers a few different benefits for students including the ability to combine of social networking and search to help find interesting content.  This is not an extension of Bing, rather so.cl has been created by the FUSE Labs portion of Microsoft.  To see the [...]


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