Social Media Marketing Tactics that Work – Next Week in Las Vegas

smxsocial-2013-featured Learn the latest tactics and best-practices for Facebook, Google+, Twitter, Pinterest and Instagram. Whether you’re managing your brand’s communities, driving traffic with content or buying paid ads, SMX Social Media Marketing is meant just for you. Have a look at the agenda, jam-packed with proven techniques and tools. SMX Social Media Marketing is programmed by the editors of Marketing Land, who have been organizing internet marketing events for over a decade. Joining them is a faculty of over forty leading social media specialists who will share the strategies that make them successf [...]


Live @ SMX Social Media Marketing: Keynote Conversation With Boston Celtics’ Peter Stringer

smx_smm_spotlight There are both benefits and challenges to being a brand with an enormous fan base. The obvious benefits involve having a large audience that wants to hear what you're saying and engage with you on social channels. The flip side is that passion runs high and can lead to difficult situations if those fans aren't happy with the brand. There may be no professional basketball team with a more passionate fan base than the NBA's Boston Celtics, and it's Peter Stringer's job to develop the strategies to serve that audience on social networks and other digital content channels. During our Keynote [...]


Get What’s New/What Works at SMX Social Media Marketing – Register Now

smxsocial-2013-featured With 150 million users and over 40 million photos posted daily, Instagram is the fastest growing social network. Marketers noticed. Brand adoption of Instagram is comparable to Google+ and Pinterest… and gaining on Facebook and Twitter. Attend SMX Social Media Marketing and learn proven tactics for capitalizing on emerging social channels. You’ll also get Facebook, Twitter and Google+ methods and strategies for driving traffic, increasing conversions and hitting your 2014 marketing goals. Here’s why you should join us for SMX Social Media Marketing November 20-21 in Las Vegas: [...]


Live @ SMX Social Media Marketing: Google+, Authorship & SEO Issues For Social Media

smx_smm_spotlight Still not convinced Google+ is a social platform you need to pay attention to? By using Google's prescribed rules to signal ownership of your content, you can significantly enhance your presence in search results. While it can have significant benefits, it needs to be done carefully, and making sure your Google+ profile is set up correctly is just the first step. Google+, Authorship & SEO Issues For Social Media at SMX Social Media Marketing in Las Vegas on November 20-21 takes an in-depth look at how your Google+ presence, +1's and creating authoritative identities for your brand and i [...]


No Trick: 2 Days to Save $200 on SMX Social Media Marketing – Treat Yourself & Register Now!

smxsocial-2013-featured SMX Social Media Marketing Early Bird rates expire this Friday, November 1. Register now and save! Join us November 20-21 in Las Vegas for: Wicked-effective paid, earned and owned social media tactics that will frighten your competition. Expert speakers sharing what makes them successful, and how to avoid horror show mistakes. Monster networking opportunities where you’ll make new industry connections. New to social media marketing? Don’t be scared. Marketing Land’s Social Media Boot Camp will provide what you need to get started. Spellbinding pre-conference work [...]


Live @ SMX Social Media Marketing: Managing Your Social Community

smx_smm_spotlight Social media is all about building, engaging with, and nurturing community. So are you giving proper care and attention to how you manage your community? Yes, manage. If you're taking a lassiez-faire, casual approach to your community you're likely both wasting time and possibly alienating some potentially very important customers, fans and influencers. Managing Your Social Community at SMX Social Media Marketing in Las Vegas on November 20-21 is a soup-to-nuts session on effective online community management. It's your ticket to a healthier, happier, more engaged network of customers, [...]


Halloween Webcast: Vanishing Customers? Usability Analysis Can Help

digital marketing depot Trick or Treat! On Thursday, October 31, at 1 PM EDT, Digital Marketing Depot will host a webcast featuring Ginny Marvin of Marketing Land, Elisabeth Osmeloski of Search Engine Land and John Dawes of TeaLeaf Technology, Inc. The topic? How to figure out why customers are leaving your website -- and how to get them back. Creating a positive customer experience isn't just a nice-to-have, it's a revenue-generator. If your customers struggle on your website, they'll take their business elsewhere. The webcast will focus on usability issues and analysis -- how to identify where customers strug [...]


Live @ SMX Social Media Marketing: Social Success Starts With Blogging & Great Content

smx_smm_spotlight For many, a blog is the hub of a company’s social media marketing efforts. But building a consistently high-quality blog is a challenge. How do you keep your blog updated with fresh and appealing content? Is there a way to get more comments and build a community of readers? Can you use your blog to generate leads and increase sales? All excellent questions that will be answered during Blogging & Content: Social Success Starts Here at SMX Social Media Marketing in Las Vegas on November 20-21. In this PowerPoint-free conversational summit, some of the most successful bloggers in the wor [...]


Get Proven Tactics From A Full House Of Experts – SMX Social Media Marketing Rates Increase Friday

smxsocial-2013-featured Sometimes “winning” is just a matter of improving the odds. And stacking the deck in your favor with successful social media marketing tactics and strategies is a smart bet. Improve your odds. Attend SMX Social Media Marketing, November 20-21 in Las Vegas. Here’s why you need to be there: More than 40 of the world’s most knowledgeable social media specialists – from both brands and agencies – will present. They were selected based on ability AND willingness to share what makes them successful…and what they’ve learned along the way. See who’s speaking. We’ll cover i [...]


Advance Your Tactics & Skills: Attend SMX Social Media Marketing – Register Now to Save $200

smxsocial-2013-featured Social media marketing is evolving at an incredibly rapid pace. With major developments coming daily, it’s difficult to sort through the opportunities. At SMX Social Media Marketing, we won’t just tell you what’s new. We’ll give you the tactics and strategies to benefit most from paid, earned and owned social media. Join us November 20-21 in Las Vegas for 4 intensive tracks packed with cutting-edge best practices. Check out the agenda, including a keynote discussion with Peter Stringer, Senior Director of Interactive Media for the Boston Celtics, about the relationship between fans [...]


Live @ SMX Social Media Marketing: Maximizing Your Impact With Twitter Ads

twitter ad effectiveness It may seem counter-intuitive that a marketing channel like Twitter, which limits tweets to 140 characters, is actually a rich resource for advertisers. Just as with short but effective search ads on Google and Bing, Twitter ads can drive a lot of traffic to your website landing pages or microsites that are custom-built to satisfy the needs of Twitter users. During Maximizing Your Impact With Twitter Ads at SMX Social Media Marketing in Las Vegas on November 20-21, you’ll learn how the experts craft killer creative, select effective ad formats and targeting, and create landing pages that [...]


Live @ SMX Social Media Marketing: Winning Fans & Boosting Facebook Engagement

smx_smm_spotlight All marketers now recognize the importance of maintaining a Facebook page for your brand. But are you really getting the most traction and impact for your efforts? Sure, you can follow the rules and best practices of social media – consistently posting content, engaging with fans, but still not move the needle. How can you take the next step and win more fans and boost engagement with them? We're here to help with the Winning Fans & Boosting Facebook Engagement session at SMX Social Media Marketing in Las Vegas on November 20-21. Climb aboard this session for a deep dive into some ser [...]


Proven Paid, Earned & Owned Tactics. Here’s the SMX Social Media Marketing BIG Preview

smxsocial-2013-featured This SMX Social Media Marketing preview was authored by Chris Sherman, VP of Event programming. It provides insight on how the people who created the conference program are thinking about social media marketing. Engaging with customers and prospects via social media channels is now an integral, mainstream tactic for most digital marketers. Not surprising when you consider: 27% of all time spent online is on social networking (Experian). 25% of online US women use Pinterest (Pew Research). 17% of teens say Instagram is the most important social network (Piper Jaffray). 70% of B2C [...]


Be Ready for 2014 – Attend SMX Social Media Marketing!

smxsocial-2013-featured In less than 90 days, 2014 budgeting will be complete, Black Friday will be a distant memory, and new marketing objectives will be the measure of your success. Be ready! Hone your paid, earned, and owned social media marketing skills at SMX Social Media Marketing in Las Vegas, November 20-21. Attend and you’ll learn proven social media tactics for driving traffic, increasing sales and improving customer satisfaction. Whether you’re a brand marketer in a large company, work at an SMB, or manage client marketing at an agency, you'll leave SMX Social Media Marketing knowing the latest [...]


Just 2 More Days to Save $300 on SMX Social Media Marketing – Register Now

smxsocial-2013-featured SMX Social Media Marketing Super Early Bird rates – the lowest offered – expire tomorrow, Friday, October 11. Register now. Attend for: Exceptional content: 2 days featuring tactic-packed sessions 100% focused on paid, earned and owned social media Invaluable connections: Meet others like you and the expert speakers pre-show and in-person while you’re enjoying the networking events Essential conveniences: stay productive and comfortable with hot lunches, all-day snacks, and Wi-Fi in session rooms Join us for SMX Social Media Marketing, November 20-21 in Las Vegas. S [...]


Miss The SMX East Conference Last Week? Check Out The 10 Most Popular Presentations Now

smx east By all accounts, last week's SMX East Conference in New York City was a huge hit, with rave reviews from attendees and presenters alike. With a keynote session that included Twitter's Richard Alfonsi sitting down for a one-on-one with Marketing Land's Danny Sullivan, this year's SMX East Conference saw more than 100 presentations spread out over the course of three days. For anyone who missed the conference or attendees who would like to revisit any of the conference sessions, you can find a complete list of the presentations on the SMX East 2013 Slide Share page. To make it easy for you [...]


Lowest Rates for SMX Social Media Marketing Expire Friday

smxsocial-2013-featured Attend SMX Social Media Marketing for cutting-edge tactics to capitalize on opportunities and overcome the challenges of social media. Whether you are responsible for buying social media advertising, managing communities or customer service, you’ll get the techniques and best practices you need to increase traffic, boost engagement and drive sales. Register now and you’ll get the lowest rates offered. Super Early Bird pricing expires this Friday, October 11. Don’t wait - you'll save up to $300 on your All Access pass! The SMX Social Media Marketing agenda is a deep dive into paid, [...]


See The SMX Social Media Marketing Agenda & Keynote – Two Weeks Left To Save $300 On All Access Passes

smxsocial-2013-featured Proven tactics for getting the most from your paid, earned and owned social media programs. That’s what you’ll get by attending SMX Social Media Marketing, November 20-21 in Las Vegas. The agenda features sessions on social media advertising, content marketing, analytics, and conversions, including: Facebook & Advanced News Feed Optimization Social For The Sale & ROI Blogging & Content: Social Success Starts Here Measuring Up With Social Analytics Advanced Earn/Owned Twitter Tactics To Engage Your Target Audience Slam Dunk Social Tactics from the Boston Celtic [...]


Last Call – SMX East Starts Next Tuesday in NYC; All Access Conference And Free Expo+ Passes Available

smxeast-2013-featured Time is running out! Search Engine Land's - SMX East conference begins next Tuesday in New York City. Register now to reserve your spot! The search marketing landscape changes almost daily, but your goals don’t. You strive to increase traffic, improve conversions and maximize your ROI. Invest in attending SMX East and you’ll get 3 days of cutting edge tactics that will make you a more successful internet marketer. Check out the comprehensive agenda of more than 50 sessions that are tactical, strategic and inspiring. Whether you're an experienced search engine marketer or just startin [...]


Choose the SMX East Pass that Fits Your Needs, Budget and Schedule – Starts Next Tuesday!

smxeast-2013-featured Search Engine Land's – SMX East conference kicks off October 1 in New York City. With over 50 educational sessions and keynotes, many networking activities and presentations from leading solutions providers, you’ll get the tactics and tools you need to exceed your marketing and sales goals. SMX East offers flexible pass options to fit your needs, budget and schedule. Which pass is your match? Keep reading, and then register today to secure your spot: Get Everything with an All Access Pass - Participate in cutting-edge sessions and keynotes covering SEO, paid search advertising, so [...]


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