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Subscribe to Marketing Day for the very best digital marketing news, delivered each day.

  • Latest

Top 10 Most Shared Super Bowl LI Ads: Budweiser’s immigration story shared more than any other ad

Budweiser's "Born the Hard Way" earned more than 435K shares on game day, nearly double won by the No. 2 most shared Super Bowl...

Amy Gesenhues | Feb 6, 2017 at 2:15 pm ET

Top 10 Super Bowl LI Ads on YouTube: Anheuser-Busch brands Budweiser & Bud Light win big

Budweiser's "Born the Hard Way" - an immigration story about founder Adolphus Busch coming to America - was the most watched ad on game...

Amy Gesenhues | Feb 6, 2017 at 12:05 pm ET

Square offering merchants $12K in free payment processing with Apple Pay

The program represents about $350 in fee savings to local merchants....

Greg Sterling | Jan 31, 2017 at 4:00 am ET

Survey: Amazon remains most trusted SMB brand, Yelp still ‘number one’ at the bottom

Companies providing marketing services to SMBs appear to score lower than companies in other categories....

Greg Sterling | Jan 26, 2017 at 11:37 am ET

Report: Digital ad spend growth slowed in 2016; Snapchat overtook Pinterest

Retail and consumer electronics pulled back from digital in favor of TV in Q4, according to Standard Media...

Ginny Marvin | Jan 24, 2017 at 9:08 am ET

Yahoo beats Q4 earnings expectations, pushes closing of Verizon deal into Q2

MaVeNS (mobile, video, native, social) properties and ad units generated over $2 billion for the year, or 39 percent of total...

Greg Sterling | Jan 23, 2017 at 7:31 pm ET

Survey: Mobile devices eclipse PC usage and, in a surprise, drive more conversions

Fluent survey of 2,773 US adults asked about a range of mobile behaviors and usage patterns....

Greg Sterling | Jan 23, 2017 at 1:23 am ET

Survey: Social and mobile are top drivers of new small business digital spending

Nearly 60 percent said they were going to invest more in marketing on social networks in the coming...

Greg Sterling | Jan 20, 2017 at 8:49 am ET

YouTube’s Top 10 Super Bowl ads since 2008: Anheuser-Busch’s Budweiser & Bud Light earn 3 spots

With Budweiser at No. 1 and No. 4 and Bud Light at No. 8, the beverage company was the only advertiser to have multiple appearances in the top...

Amy Gesenhues | Jan 18, 2017 at 1:40 pm ET

Holiday e-commerce sales crushed expectations, NRF says

National Retail Federation says online sales grew almost 13 percent in 2016, much higher than 7 to 10 percent expected...

Matt McGee | Jan 13, 2017 at 3:17 pm ET

YouTube Top 10 ads in December: Jennifer Hudson helps drive Shell’s “Best Day of My Life” to top of list

Enlisting a number of artists, Shell is using the music video to promote its #MakeTheFuture campaign....

Amy Gesenhues | Jan 11, 2017 at 1:35 pm ET

Study: Gen Z more discriminating, more advertising-resistant than Gen X or Y

They study helps reveal a demographic segment that represents more than two billion people...

Greg Sterling | Jan 11, 2017 at 2:24 am ET

Final holiday figures: $92B in e-commerce, omnichannel retail had big share

Total holiday sales exceeded $1 trillion; online was just over 9%....

Greg Sterling | Jan 8, 2017 at 9:03 pm ET

Top 10 most shared video brands in 2016: Red Bull ranks No. 1 with 27M shares – more than double the No. 2 brand

Red Bull's video content share numbers were well ahead of the No. 2 brand, Samsung, which earned 12.4M...

Amy Gesenhues | Jan 5, 2017 at 12:40 pm ET

Google launching free mobile site creation tool in India. Will it come to North America?

Google has offered similar programs in the US in the...

Greg Sterling | Jan 5, 2017 at 2:00 am ET

Lenovo debuts Amazon Alexa-powered smart speaker at CES

Like Microsoft is doing with Cortana, Amazon is making Alexa available to third-party developers and hardware makers to voice-enable their...

Greg Sterling | Jan 4, 2017 at 10:39 am ET

Report: Amazon led big retailers in digital ad spend increases during early holiday season

Digital and linear TV saw gains among half of the retailers...

Ginny Marvin | Jan 3, 2017 at 1:11 pm ET

Report: US advertisers spent $17.6 billion on digital ads in Q3

It was the highest third quarter for digital advertising spending on record and reflects 20 percent year-over-year growth....

Greg Sterling | Dec 28, 2016 at 3:53 pm ET

Top smartphone apps of 2016: Google and Facebook control 8 out of the top 10 slots

Amazon, Apple Music appear on Nielsen's list, while Snapchat and Pandora are in the comSore top 10....

Greg Sterling | Dec 28, 2016 at 3:22 pm ET

Top 10 video creators in November: UNILAD, The LADBible, Viral Thread & Tasty keep top 4 spots

The top 10 video creators did not change from October to November, but video views for the top 100 creators and brands was up 12%...

Amy Gesenhues | Dec 22, 2016 at 11:35 am ET
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