Google’s Smartphone Dominance, Tablet Weakness And Surprising Mobile Ad Numbers

In the event you weren't aware the mobile trade show Mobile World Congress is happening in Barcelona, Spain this week. I'd probably be attending but for SMX West starting tomorrow in San Jose, California. The European show is mostly about hardware, carriers and devices, a larger version of CTIA here in the US. Yesterday there was a ton of new device news out. HTC, Sony, LG and Huawei released new tablets and handsets. Without exception those devices are powered by Android. Android Handset Growth: 300 Million Served Earlier this morning Google released some new (and impressive) Android act [...]


Report: iPhone, iPad Now Drive More Web Traffic Than Mac OS

Reflecting trends in the larger mobile and PC markets, Apple's iOS devices (iPhone, iPad) are now responsible for a larger share of web traffic than its Mac PCs and laptops -- according to one firm. Earlier today we were contacted by ad network Chitika, which reported that (August 2011 to February 2012) US traffic from iOS devices had passed that coming from Mac OS machines. I then looked at Net Applications and StatCounter to determine whether the Chitika report was corroborated by these other analytics tools. One supports the Chitika findings and the other does not. Source: [...]


Google Analytics For The Enterprise: Perception & Reality

Last year Google released Google Analytics premium in an effort to expand its enterprise clientele. But for some people, Google Analytics is still perceived as less professional/enterprise than other tools. In this post I try to explain whether this perception is rightfully attributed to Google Analytics and why it happens. Google Analytics Enterprise Market Stats In a recent presentation entitled Mythbusting Google Analytics (link to video), Stephane Hamel discussed several Google Analytics myths and showed why they are mostly not true. Below are the myths he discussed: You don't own yo [...]


Social Media Ad Spend: 89% On Facebook, 39% On Twitter & 18% On Google+

Strata reports on where advertising agencies plan on spending their money within the social media space. The breakdown probably comes as no surprise, with 89% of agencies saying they are planning on spending ad dollars with Facebook, while only 39% plan on using Twitter, and 18% plan on using Google+. YouTube beat out Google+ with 36% saying they plan on spending ad dollars there and 21% said they would use LinkedIn. Here are other highlights from the study: 42% say their 2012 political ad spend will be more than 2010. 46% say that during the political season they will advert [...]


US Smartphone Share: Android Now 47 Percent, Apple 29 Percent, Others Down

This afternoon comScore released December marketshare data for US smartphones. Android continued its march toward 50 percent penetration, while Apple also gained. All others declined. According to the data, Samsung is the top smartphone OEM. The company also said that 40 percent of the US adult population owned smartphones as of December. This number is quite a bit lower than Nielsen's 46 percent figure. Others have offered comparable estimates (e.g., Yankee Group). Indeed, the comScore number probably underestimates the number of smartphones in the US market. The company also rele [...]


Infographic: Meet The Chinese Facebook, Twitter & YouTube

What's Chinese for Facebook? Try RenRen. For Twitter? How about Weibo. YouTube? Youku. These aren't different names for Facebook, Twitter and YouTube. Rather, they are completely different, popular and homegrown Chinese social networking and sharing services. Gerson Lehrman Group's G+ site put together an infographic listing some of what it calls the popular "copycat" social media platforms in China, along with some stats on internet activity in the country, though the activity stats are fairly dated, from 2009: Want the infographic for yourself? You'll find it here: A Social Media Rev [...]


Apple Shames Google With Revenue Numbers

Apple surprised even the most optimistic financial analysts when it released quarterly earnings yesterday afternoon. As you've already read, the company had a gargantuan quarter, with revenues of $46.33 billion and quarterly profit of $13.06 billion. (TechCrunch's MG Siegler does a nice job of putting those numbers in some context.) As was pointed out on Twitter, Apple's quarterly net was larger than Google's Q4 gross revenues ($13 billion vs. $10.6 billion). The giant holiday quarter was led by sales of the iPhone, to the tune of 37 million units. Most analysts were expecting around 30 mil [...]


YouTube’s Stunning Stats: 4 Billion Daily Views, An Hour Of Video Uploaded Every Second

I think "SMH" is the right web acronym to use for the latest stats that YouTube has shared this morning -- stats that definitely have me shaking my head. Consider these: More than four billion videos viewed daily around the world. An hour of video is uploaded every second. In the case of the first stat -- four billion views per day -- YouTube says that's up 25 percent in the past eight months. As for the second stat -- an hour of video uploaded per second -- YouTube says that's up more than 30 percent in the past eight months. To put those numbers into perspective, YouTube ha [...]


Infographic: How Facebook Grew Users & Pages In 2011

Lots of attention, and debate, on the growth of Google+ this week. It's a good time to revisit the figures for that other social network you might have heard of, Facebook. It increased users by 37% to 800 million last year, and brands like Coca-Cola and Disney have millions of fans who follow them on Facebook. These stats and more were compiled into an infographic from SocialBakers: Want the infographic for yourself? You'll find it here: Facebook grew 7 users per second all of 2011. Gathering Stats Want to track these types of statistics directly? All Facebook has an excellent Faceboo [...]


Dueling Mobile User Numbers: Android vs. Apple vs. Facebook

In the battle of mobile users, Facebook trumps both Apple and Android -- although those aren't "apples to apples" comparisons. One analyst is now estimating that Facebook has 300 million active users of its mobile apps (vs. 800+ million total users) on a global basis. However that's a smaller mobile number than Facebook itself reports overall, which is 350 million. Accordingly, 43% of Facebook's users access the site via mobile devices. Those who access Facebook via mobile devices are also the heaviest and most engaged Facebook users. The same analyst, Benedict Evans, estimates that [...]


E-Retail Index Shows Amazon, Netflix Diverging In Satisfaction Scores

ForeSee Results, which surveys consumers about their online experiences and customer satisfaction, released another "E-Retail Satisfaction Index" following the xmas holiday online shopping frenzy. (As an aside, comScore reported this week that holiday e-commerce was up 15 percent vs. last year to $35.3 billion.) ForeSee Results uses the methodology of the American Customer Satisfaction Index (ACSI) to calculate its scores. Among the key findings were the following: Amazon emerged as the top company in the "E-Retail" category, with 88 points vs. the category average of 79. Apple scored a [...]


Infographic: Moms Like Android More Than The iPhone?

Moms are from Android, dads are from iPhone? We don't know about the dads part, but a survey from family tracking service Life360 found moms like Android over iPhone 3-to-1. Just over half of moms use their smartphones when waking up; three-quarters use it as the last thing before bed. These stats and more are from the Life360 infographic below: No doubt the stats may spark some debate. The survey came from 500 responses, so some might want an even larger sample size. Still, it was interesting. In contrast, The Nielsen Company found that among women, more wanted an iPhone for their nex [...]


Hitwise UK Chart Shows MySpace’s Precipitous Decline

StumbleUpon has replaced MySpace in Hitwise's rankings of the Top 10 UK Social Networks and Forums. That news alone probably isn't very surprising; anyone familiar with the social networking space should be aware of MySpace's general decline. But this chart shows just how dramatic that decline has been. Hitwise says that MySpace's share of the social network space in the UK has dropped from 5.8 percent in November 2008 to just 0.31 percent three years later. If my math is correct, that means Hitwise has lost about 95% of its UK traffic since November 2008. StumbleUpon has grown s [...]


Twitter Now A Top 3 Site For iPhone Users — Nielsen

Nielsen recently released a collection of Q3 US smartphone data, some of which it had been trickling out in blog posts over the past month or so. It's a bit like a "greatest hits" record. But seeing it all together in one document -- some of the data are based on user surveys and some on behavior -- is striking because it clearly demonstrates how powerful and important mobile is now. In 2009 only 18 percent of US mobile subscribers owned a smartphone. Currently the figure is 44 percent. In 2009 the top mobile handset was the Motorola Razr V3; as 2011 ends it's the iPhone. However Android is [...]


Android Very Close To 50 Percent Smartphone Penetration

It's getting awfully close to 50 percent. Google's Android OS now represents 46.3 percent of the US smartphone market according to the most recent data from comScore. Apple's iPhone is now 28 percent of the market. However the iPhone 4S is selling extremely well and may boost Apple's numbers in future releases. In August Android had 43 percent of the market. Nielsen says that 44 percent of US mobile users own smartphones. InsightExpress survey data show the number to be 41 percent. And comScore asserts the number is 38 percent (based on 90 million smartphone users against a base of 234 mill [...]


Google’s Chrome Passes Firefox to Become Top IE Rival

Microsoft's Internet Explorer browser is still the most popular in the world, but a new number two has emerged: Google Chrome. According to StatCounter, Chrome now commands a fraction of a percentage point more share than Firefox on a global basis. In the US however, Firefox is still ahead of Chrome: 20 percent to 17.3 percent. Recently IE has gained share and now stands at 50.7 percent of the market. Finally, in terms of mobile browsers, Apple has the greatest share (combined iPhone and iPod Touch), followed by Opera and Android. [...]


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