Wikipedia Guards Against “Black Hat” Editors With Requirement To Disclose Paid Edits

wikipedia-money-600 Last October, Wikipedia signaled that it was concerned about biased editing sneaking into its pages, specifically that people paid to edit Wikipedia entries were affecting the neutrality and reliability of the crowd-sourced encyclopedia. So the Wikimedia Foundation, the non-profit organization that operates Wikipedia and its sister projects, started work on stronger rules to guard against "black hat" practices. Naturally it turned to its community, and after a robust debate on the site "resulting in 320,000 words of discussion in various languages and 6.3 million views of the proposa [...]

How To Leverage Wikipedia Data For Deeper Consumer Insights

WIKI_SCREEN Whenever we try to get a better understanding of online consumer behaviors, we tend to look to Google for answers -- either via the Google Keyword Planner to understand the quantitative volume of searches (aka the consumer interest) or by looking at Google Trends to understand trending and seasonality. Anyone working in search knows the downfalls of using these tools. Primarily, the data are aggregated by either week or month, removing any opportunity to explore daily or day part trends. The data are also heavily delayed -- and, living in today's adaptive real-time environment, we need the [...]

How Wikipedia Could Improve Its Facts With Verification & “Right To Reply” Box

wikipedia-featured One of the most annoying things about Wikipedia is that the subjects of its articles aren't allowed to contribute directly to those articles. The idea is that this protects the neutrality of the content. There's some sense to that. But Wikipedia could easily let those subjects participate in what I'd call a "Right To Reply" box, which would be a huge improvement. Subject Participation Not Welcomed This has been on my mind for some time, but I'm doing a post now because of a recent Twitter conversation that was sparked by Anil Dash, where he found the Wikipedia process was broken because anyo [...]

Google+ Debuts With ACSI Consumer Satisfaction Score Well Above Facebook’s

google-plus-featured The annual American Customer Satisfaction Index is out for social media sites, measuring satisfaction with Google+ for the first time against other social networks. What a debut! Google's year-old social network had the best satisfaction while the world's most popular social network, Facebook, came in last. Top Marks For Google+ The scores look like this: On the scale, 100 would be perfect satisfaction. Google+ came in at 78, or what I'd call a B- or C+ letter grade, far from perfect. But it was much better than Twitter (64 points, rated for the first time), LinkedIn (63 points, also rate [...]

Who Got Web Traffic When Wikipedia Went Down? Facebook, Twitter & Answer/Homework Sites, Of Course

wikipedia-blackout-featured When Wikipedia, the fifth most-visited site on the web (source), went offline for 24 hours last week as part of the mass SOPA/PIPA legislation protests, millions of Wikipedia users were left in a state of virtual limbo. What to do? Where to go? Who ended up getting all the traffic while Wikipedia was down for a day? According to Experian Hitwise, Wikipedia's loss was a win for Facebook, Twitter and several answer/homework websites. This first chart shows the overall downstream traffic from Wikipedia on January 18th - the day of the protests. Facebook was the most visited site from Wiki [...]

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