Yesterday, professional networking site (and now content publishing platform) LinkedIn announced Q1 revenues of $473.2 million. That was up 46 percent from last year. Topline revenue and earnings per share slightly beat consensus analyst estimates.
Its guidance disappointed some, however, and shares fell yesterday in after-hours trading.
The company has three primary revenue streams: premium subscriptions, marketing solutions (display ads and sponsorships) and talent solutions (for recruiters), where it still makes most of its money.
Below is the discussion of their relative performance from the earnings release:
- Talent Solutions: Revenue from Talent Solutions products totaled $275.9 million, an increase of 50% compared to the first quarter of 2013. Talent Solutions revenue represented 58% of total revenue in the first quarter of 2014, compared to 57% in the first quarter of 2013.
- Marketing Solutions: Revenue from Marketing Solutions products totaled $101.8 million, an increase of 36% compared to the first quarter of 2013. Marketing Solutions revenue represented 22% of total revenue in the first quarter of 2014, compared to 23% in the first quarter of 2013.
- Premium Subscriptions: Revenue from Premium Subscriptions products totaled $95.5 million, an increase of 46% compared to the first quarter of 2013. Premium Subscriptions represented 20% of total revenue in the first quarter of 2014 and 2013.
LinkedIn previously said it had 300 million members. However the company sees global markets (especially China) as an opportunity to reach a billion and beyond.
Member growth in Q1 was 36 percent. Going forward the company expects mobile to drive much of its new usage and page view growth.