Marketer Buzzword Bingo: Here Are The Most Common LinkedIn Profile Adjectives

bingo-280pxSet yourself apart! Be unique!

Those are two of the most commonly suggested tactics for getting a job in a crowded marketplace. But if you’re using words like “responsible,” “strategic” and “creative” on your LinkedIn profile, you actually look like every other marketer out there.

LinkedIn has shared a few lists of the most overused profile buzzwords of 2013, and those three words are the ones that’ll win you a game of marketer profile buzzword bingo. They’re the most common words on the profiles of LinkedIn members that identify themselves as marketers.

Here’s the full Top 10 Overused Marketing Buzzwords as sent to us by LinkedIn:

1. Responsible 2. Strategic 3. Creative 4. Effective 5. Innovative 6. Expert 7. Competitive 8. Driven 9. Organizational 10. Positive

That list is very similar to the overall most common words across all professions. Two words on the overall list — “patient” and “analytical” — didn’t make the marketing list, while “competitive” and “positive” were on the marketing list but not among the top 10 overall buzzwords.

“Building your professional brand is an important step to being successful in the workforce,” said Nicole Williams, LinkedIn’s career expert. “But if you sound like everyone else, you won’t stand out from other professionals vying for opportunities.”

So get on over to LinkedIn and see what you can do about setting yourself apart from the crowd. Be creative. That’s the responsible and strategic thing to do. Because you’re a driven, competitive expert with effective and innovative ideas about how to bring positive organizational change. Bingo!

(Stock image via Used under license.)

Related Topics: Channel: Industry | Internet Marketing Industry | LinkedIn


About The Author: is Editor-In-Chief of Marketing Land. His news career includes time spent in TV, radio, and print journalism. His web career continues to include a small number of SEO and social media consulting clients, as well as regular speaking engagements at marketing events around the U.S. He recently launched a site dedicated to Google Glass called Glass Almanac and also blogs at Small Business Search Marketing. Matt can be found on Twitter at @MattMcGee and/or on Google Plus. You can read Matt's disclosures on his personal blog.

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